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Terviseamet · 25. november 2025
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- 8-2/25/9514-1
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- 25. november 2025
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- ECDC Communication
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- 8 Nakkushaiguste seire, ennetuse ja tõrje korraldamine
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- 8-2 Nakkushaiguste epidemioloogiaalane riigiväline kirjavahetus
- Toimik
- 8-2/2025
- Vastutaja
- Merilin Vernik (TA, Peadirektori vastutusvaldkond, Kommunikatsiooniosakond)
Failid
Sisu (failidest)
Saatja: "ECDC Communication" <[email protected]>
Saaja: "Merilin Vernik" <[email protected]>
Teema: False Narratives Report - Issue 4
Kuupäev: 2025-11-25 12:14
To: National Focal Points for Communication
Cc: NFPs for Communication Alternates, National Coordinators
Dear colleagues,
We are pleased to share with you the fourth report on misleading or false
narratives, which is part of a three-month pilot project on social media
listening.
Following feedback to limit the spread of false narratives, and not to
contribute to increasing social media engagement, we have not included
links to individual social media posts.
The project uses Brandwatch, a social media listening and analytics tool,
to monitor public conversations in multiple EU/EEA languages. Through this
pilot, we aim to:
* Identify health false information, particularly on vaccines and
sexually transmitted infections (STIs) and observe trends,
* Explore together how social media insights can support risk
communication and strategic messaging at both EU and national levels.
The report will be sent out every 2 weeks.
At this stage, the project focuses solely on social listening and
identifying of false or misleading narratives. Please note that it is not
media monitoring, and therefore it does not include traditional media
(radio, TV, print or news portals).
As previously, we warmly invite your feedback throughout this process.
Please let us know
* Whether you find the reports useful,
* What additional elements or insights would you like to see
included,
* Any other comments/ suggestions.
Your insights will be essential to evaluate how this project can enhance
our shared capacity to detect, analyse, and respond to online
misinformation more effectively.
Thank you,
Best regards,
Betina Kiefer Alonso
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