WP2 – Underpinning LEADING 2030 to innovate CVET
R1 – Practice Principle Framework
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may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
LEADING 2030
Boost post-pandemic business practices for sustainable development for 2030
https://leading2030.eu/
Practice Principles Framework
Developed by:
Centro de Estudos e Desenvolvimento Regional Urbano - Portugal
Centre for Advancement of Research and Development in Educational Technology - Cyprus
Cuiablue OÜ - Estonia
DISRUPTIA - Spain
Emporiko Kai Viomichaniko Epimelitirio Herakliou - Greece
Future in Perspective Limited - Ireland
Internationaler Bund - Germany
Mindshift Talent Advisory - Portugal
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Contents
0. Foreword ........................................................................................................................................... 7
1. Introduction ....................................................................................................................................... 8
2. Sustainability and Sustainable Development ..................................................................................... 8
2.1. Sustainable Development Goals (SDGs) ............................................................................................. 9
3. Practice Principles ............................................................................................................................ 13
3.1. Commit to mainstream the Agenda 2030 aspirations and its 17 Global Goals ...............................14
3.2. Put global values, vision, corporate responsibility and sustainability at the core ........................... 16
3.3. Contribute to the world by aligning with the SDGs, both locally and globally................................. 18
3.4. Embrace holistic business approaches in a post-pandemic context ................................................ 20
3.5. Connect business strategies with global priorities........................................................................... 22
3.6. Strengthen multi-stakeholder’s relations and support future policy direction at regional, national
and European levels ................................................................................................................................24
3.7. Lead by example in terms of ethics, employees engagement and operational footprint ............... 26
3.8. Develop both future and existing leaders through intergenerational learning ...............................28
3.9. Equip leaders with the LEADING 2030 competences ....................................................................... 30
4. Best Practices ................................................................................................................................... 32
4.1. Best Practices - Estonia .................................................................................................................... 33
4.1.1. Public sector ............................................................................................................................................... 33
4.1.2. Private sector .............................................................................................................................................. 35
4.1.3. Third sector ................................................................................................................................................. 37
4.2. Best Practices - Germany ................................................................................................................. 39
4.2.1. Public sector ............................................................................................................................................... 39
4.2.2. Private sector .............................................................................................................................................. 41
4.2.3. Third sector ................................................................................................................................................. 43
4.3. Best Practices - Spain ....................................................................................................................... 45
4.3.1. Public sector ............................................................................................................................................... 45
4.3.2. Private sector .............................................................................................................................................. 47
4.3.3. Third sector ................................................................................................................................................. 49
4.4. Best Practices - Greece..................................................................................................................... 51
4.4.1. Public sector ............................................................................................................................................... 51
4.4.2. Private sector .............................................................................................................................................. 53
4.4.3. Third sector ................................................................................................................................................. 55
4.5. Best Practices - Cyprus ..................................................................................................................... 57
4.5.1. Public sector ............................................................................................................................................... 57
4.5.2. Private sector .............................................................................................................................................. 59
4.5.3. Third sector ................................................................................................................................................. 61
4.6. Best Practices - Ireland ..................................................................................................................... 63
4.6.1. Public sector ............................................................................................................................................... 63
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
4.6.2. Private sector .............................................................................................................................................. 65
4.6.3. Third sector ................................................................................................................................................. 67
4.7. Best Practices – Portugal .................................................................................................................. 69
4.7.1. Public sector ............................................................................................................................................... 69
4.7.2. Private sector .............................................................................................................................................. 71
4.7.3. Third sector ................................................................................................................................................. 73
4. Conclusion ....................................................................................................................................... 75
5. Final Remarks .................................................................................................................................. 79
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Figures
Figure 1. Sustainable Development Goals, United Nations (2015) ................................................................................ 9
Figure 2. Key messages of the Sustainable Development Goals Report, United Nations (2022) ................................... 9
Tables
Table 1. Aim of the SDGs and the most recent findings, The Sustainable Development Goals Report, United Nations
(2022) ........................................................................................................................................................................... 12
Table 2. LEADING 2030 practice principles and key areas, own source (2023)............................................................ 13
Table 3. Overview of the practice principles and reference questions, own source (2023) ........................................ 77
Table 4. Overview of the practices identified, own source (2023) ............................................................................... 78
Table 5. Partners contributions to the PP and best practices, own source (2023) ...................................................... 79
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
How to use this document
The following document is a product of the LEADING 2030 - Boost post-pandemic business practices for
sustainable development for 2030, an Erasmus+ funded project (2022-1-PT01-KA220-VET-000089333). It
encompasses a set of practice principles and best practices developed by the project partners.
It is intended to be used as a working and practical document to promote reflection, awareness and action
to sustainability, sustainable development and the Sustainable Development Goals (SDGs), by identifying
the practice principles as action vignettes and by presenting best practices from 7 different countries from
the public, private and third sectors.
To help use this document, colours were assigned to each of the key areas, namely Sustainability (green),
Business Practices (orange) and Leadership (red). You will notice these colour marks from section 3
onwards, on the tables and on the top right side of each page, indicating the key area you are in.
Furthermore, in the practice principles section, you will find internal links to help you navigate to each
best practice. Clicking on the best practice you wish to explore further will take you there. At the end of
each best practice, you will also find external links to help you discover more about them.
Finally, the English version of this document is the authentic one. Nevertheless, it was translated into 5
different languages, namely, Estonian, Greek, German, Portuguese and Spanish. These versions and other
relevant content and results of the LEADING 2030 are available on the project’s website at
https://leading2030.eu/.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
0. Foreword
The recovery from the COVID-19 crisis can present itself as an opportunity to build better societies and
businesses and accelerate the progress towards achieving the United Nations 17 Sustainable
Development Goals (SDGs).
The overall aim of the LEADING 2030 project is to boost post-pandemic sustainable business practices
through the development of a set of cutting-edge didactic resources offering upskilling training
opportunities to organisation leaders and business consultants operating in the public, private and third
sector and vocational education and training (VET) professionals to address their needs regarding
environmental sustainability.
Overall, the project wants to: accelerate a culture of sustainability and ownership of the SDGs, creating a
holistic and practical background and driving action (objective 1); upskill business consultants/CVET
professionals and leaders with competencies to mainstream sustainability across sectors (objective 2);
develop a set of innovative and cutting-edge didactic resources, available in digital and open media, to
empower any interested professional and equip VET and business with a bespoke hands-on portfolio
(objective 3) enhance local/regional/national and European cooperation through the participation of
associated partners, experts and key-stakeholders (objective 4).
This Framework is one of the project results that will contribute to reaching those objectives. It focuses
on contributing to change by providing answers to some of the questions relating to sustainability and
how it can be promoted through everyday life activities and businesses.
Other than presenting action vignettes to each practice principle that aim to trigger action and increase
awareness and engagement of citizens and companies, it provides inspirational examples from each
partner's countries, illustrating some of the positive and relevant steps organisations have already made
in this subject.
This project is being developed by a partnership composed of Centro de Estudos e Desenvolvimento
Regional e Urbano Lda. (CEDRU) – coordinators) (Portugal), Mindshift Talent Advisory Lda. (Mindshift)
(Portugal), Emporiko Kai Viomichaniko Epimelitirio Herakliou (HCCI) (Greece), Cuiablue OÜ (Cuiablue)
(Estonia), Future in Perspective (FIP) (Ireland), Centre for Advancement of Research and Development in
Educational Technology Ltd (CARDET) (Cyprus), DISRUPTIA SLU (DISRUPTIA) (Spain) and Internationaler
Bund - IB Mitte gGmbH für Bildung und Soziale Dienste Niederlassung Sachsen (IB) (Germany).
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
1. Introduction
Promoting sustainability and sustainable development is a complex and demanding process, requiring a
significant change from all society members. This reflects the need of an integrated approach and a shared
responsibility.
However, individual will and behaviours can help induce said changes and may influence others to be
involved on the shift towards greater sustainability and a more balanced society and should not be
considered a minor element.
This framework embeds modelling techniques to offer a flexible pathway that citizens, business and
organizations may follow to ensure that a positive change in their actions and behaviours is achieved.
The nine practice principles presented as action vignettes are structured around sustainability, business
practices and leadership, for which best practices are be presented.
This way, we intend to trigger a change by providing relevant information and context that are then
incorporated by inspirational practices that effectively represent some of the desired changes.
Join us on this path!
2. Sustainability and Sustainable Development
In 1987, the United Nations defined sustainability as “meeting the needs of the present without
compromising the ability of future generations to meet their own needs”. This is a process in which social
and economic needs are satisfied while protecting the environment from a long-term perspective.
Sustainable development establishes long-term stability while considering economic, environmental and
social concerns.
More recently, the United Nations approved the 2030 Agenda for Sustainable Development, providing a
refreshed approach to sustainable development.
The Agenda 2030 enshrined 17 sustainable development goals (SDG) that cover several areas and domains
of a diversified nature. These SDGs are universally applicable and have indivisible targets. This means that
to achieve sustainable development all SDGs have to be gradually met.
Nowadays, society faces the challenge of adapting and contributing to sustainable development. All of us
can play a decisive role in promoting sustainability and changing behaviours and actions towards
sustainable development. The LEADING 2030 project aims to help everyone to meet that opportunity.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
2.1. Sustainable Development Goals (SDGs)
The 17 SDGs of the Agenda 2030 cover different and relevant areas, bringing an added focus to all strategic
action areas for sustainable development.
FIGURE 1. SUSTAINABLE DEVELOPMENT GOALS, UNITED NATIONS (2015)
Unquestionably, the SDGs provide us with a new lens that translates global needs and ambitions into
more holistic and interconnected business solutions, operationalising corporate responsibility.
However, the path to sustainable development is turbulent and implies relevant changes in society and
how citizens live and behave. Several recent global events, such as the COVID-19 pandemic or the war in
Ukraine, are examples of steps backwards and away from the desired path.
There are key messages on the 2022 Sustainable Development Goals Report, published by the UN, are
good examples of the challenges faced when promoting sustainability and imply the need for collective
action to pursue sustainability.
02. COVID-19 has had a devastating impact
01. Cascading crises put the SDGs at risk.
on the SDGs.
04. We are in the grips of a climate
03. Conflicts are destroying the lives of
catastrophe and the window to avert it is
many and destabilizing the world.
rapidly closing.
05. The vulnerable are being hit the
06. Data and statistics can light the way.
hardest.
07. SDGs are our roadmap out of crises and
for our own survival
FIGURE 2. KEY MESSAGES OF THE SUSTAINABLE DEVELOPMENT GOALS REPORT, UNITED NATIONS (2022)
Expectedly, the broad scope of SDGs means they can be impacted differently by the same processes. The
table below provides a more in-depth look at what each SDG intends to achieve and a brief overview of
the most relevant findings in the 2022 report.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Aim Recent findings
End poverty in all ↘ More than 4 years of progress against poverty have been erased by COVID-19
its forms ↘ Rising inflation and the impacts of war in Ukraine further derail progress
everywhere ↘ The working poverty rate rose for the first time in two decades
End hunger,
achieve food ↘ Conflict, COVID-19, climate change and growing inequalities are converging to
security and undermine food security worldwide
improved nutrition ↘ About 1 in 10 people worldwide are suffering from hunger
and promote ↘ Nearly 1 in 3 people lack regular access to adequate food (2020)
sustainable
↘ The Ukraine crisis triggered food shortages for the world's poorest people
agriculture
Ensure healthy ↘ The Pandemic claimed the lives of 115,500 front-line healthcare workers
lives and promote
↘ 22.7 million children missed basic vaccines in 2020 (3.7 million more than in 2019)
well-being for all at
all ages ↘ Tuberculosis deaths rise for the first time since 2005
↘ The COVID-19 pandemic has deepened a global learning crisis – 147 million children
Ensure inclusive missed over half of the in-person instruction in 2020-2021
and equitable
quality education ↘ 24 million learners (pre-primary to university level) may never return to school
and promote ↘ Entrenched inequities in education have only worsened during the pandemic
lifelong learning • Education is a lifeline for children in crises - remote learning is offered to 3 million
opportunities for Ukrainian children in the chaos of war (April 2022)
all
• Many countries are improving school infrastructure as classrooms reopen
↘ It would take another 40 years for women and men to be represented equally in
national political leadership at the current pace
Achieve gender ↘ Gender-responsive budgeting needs to be strengthened
equality and
empower all ↘ More than 1 in 4 women (15+ years) have been subjected to intimate partner
women and girls violence (641 million) at least once in their lifetime
↘ Only 57% of women (15-49 years) are making their own informed decisions on sex
and reproductive health care (64 countries, 2007-2021)
↘ The world’s water-related ecosystems are being degraded at an alarming rate
↘ Over the past 300 years, over 85% of the planet’s wetlands have been lost
↘ Meeting drinking water, sanitation and hygiene targets by 2030 require a 4x increase
Ensure availability in the pace of progress
and sustainable
management of ↘ For at least 3 billion people, the quality of the water they depend on is unknown due
water and to a lack of monitoring
sanitation for all ↘ 733+ million people live in countries with high and critical levels of water stress
(2019)
↘ Only one-quarter of reporting countries have more than 90% of their transboundary
waters covered by operational arrangements (2020)
↘ Impressive progress in electrification has slowed due to the challenge of reaching
those hardest to reach
Ensure access to ↘ Progress in energy efficiency needs to speed up to achieve global climate goals
affordable, reliable, ↘ 2.4 Billion People still use inefficient and polluting cooking systems (2020)
sustainable and ↘ International financial flows to developing countries for renewables declined for the
modern energy for second year in a row
all
• Total renewable energy consumption increased by a quarter between 2010 and
2019, but the share of renewables in total final energy consumption is only 17,7%
(2019)
Promote sustained, ↘ Global economic recovery is hampered by new waves of COVID-19, rising inflation,
inclusive and supply-chain disruptions, policy uncertainties and labour market challenges
sustainable ↘ Global economic recovery is further set back by the Ukraine crisis
economic growth,
full and productive ↘ Global unemployment to remain above pre-pandemic level until at least 2023
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Aim Recent findings
employment and ↘ 1 in 10 children is engaged in child labour worldwide – 160 million total children
decent work for all (2020)
↘ Worker productivity has rebounded, but not in Less Developed Countries (LCDs)
↘ Global manufacturing has rebounded from the pandemic but LDCs are left behind
↘ Small-scale industries lack access to financial
Build resilient ↘ support for recovery - Only 1 in 3 small manufacturers
infrastructure, ↘ are benefiting from a loan or line of credit
promote inclusive
↘ (2020-2021)
and sustainable
industrialization ↘ The passenger airline industry is still struggling to recoup catastrophic losses - 2.3
and foster billion passengers in 2021, compared with 4.5 billion in 2019
innovation ↘ 1 in 3 manufacturing jobs is negatively impacted by the crisis
• Higher-technology industries are far more resilient in crises than their lower-tech
counterparts
↘ The pandemic has caused the first rise in between-country income inequality in a
generation
Reduce inequality ↘ Global refugee figure hits record high - War in Ukraine pushes the world total even
within and among higher
countries ↘ 5,895 migrants lost their lives in 2021
↘ 1 in 5 people has experienced discrimination on at least one of the grounds
prohibited under international human rights law
↘ Leaving no one behind will require an intensified focus on 1 billion slum dwellers
Make cities and ↘ As cities grow, municipal solid waste problems mount
human settlements ↘ 99% of the world’s urban population breathes polluted air
inclusive, safe, ↘ In sub-Saharan Africa, less than 1/3 of city dwellers have convenient access to public
resilient and transportation
sustainable
• The number of countries with local disaster risk reduction strategies nearly doubled
between 2015 and 2021 (51 to 98 countries)
↘ Unsustainable patterns of consumption and production are the root cause of triple
planetary crises: climate change, biodiversity loss and pollution
Ensure sustainable ↘ Too much food is being lost or wasted in every country every day – 13,3% of the
consumption and world’s food is lost after harvesting and before reaching retail markets; 17% of total
production food is wasted at the consumer level
patterns ↘ Our reliance on natural resources is increasing rising over 65% globally from 2000 to
2019
↘ The vast majority of the world’s electronic waste is not being safely managed
↘ Climate change is humanity’s “code red” “code red” warning - our window to avoid
climate catastrophe is closing rapidly: sea level will rise 30-60 cm by 2100; drought
estimated to displace 700 million people by 2030; Medium- to large-scale disasters
Take urgent action will increase by 40% from 2015 to 2030
to combat climate ↘ Energy-related CO2 emissions increased by 6% in 2021, reaching the highest level
change and its ever
impacts
↘ Climate finance falls short of $100 billion yearly commitment - Developed countries
provided $79.6 billion in climate finance in 2019
↘ Rising global temperatures continue unabated, leading to more extreme weather
Conserve and ↘ Our ocean, the planet’s largest ecosystem is endangered by plastic/marine pollution,
sustainably use the overfishing, ocean warming, acidification and eutrophication
oceans, seas and ↘ Plastic pollution is choking the ocean - 17+ million metric tons
marine resources ↘ of plastic entered the ocean in 2021, which is projected to double or triple by 2040
for sustainable ↘ Increasing acidification is threatening marine life and limiting the ocean’s capacity to
development
moderate climate change
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Aim Recent findings
↘ 90% of the world's fishers are employed in small-scale fisheries that need
accelerated support due to the pandemic
Protect, restore
and promote
sustainable use of ↘ 10 million hectares of forest are destroyed every year
terrestrial
ecosystems, ↘ Almost 90% of global deforestation is due to agricultural expansion
sustainably ↘ Biodiversity is largely neglected in covid-19 recovery spending
manage forests, ↘ Around 40.000 species are documented to be at risk of extinction over the coming
combat decades
desertification, and
halt and reverse • Nearly half of the freshwater, terrestrial land mountain key biodiversity areas are
land degradation protected
and halt
biodiversity loss
Promote peaceful ↘ The world is witnessing the largest number of violent conflicts since 1946 and a
and inclusive quarter of the global population lives in conflict-affected countries (end of 2020)
societies for
↘ A record 100 million people had been forcibly displaced worldwide (May 2022)
sustainable
development, ↘ 1/3 of the world's population (mostly women) fear walking alone in their
provide access to neighbourhoods at night
justice for all and ↘ Corruption is found in every region – Almost 1 in 6 businesses have received bribe
build effective, requests from public officials
accountable and • The pleas for global peace grow louder
inclusive
institutions at all • Global homicide rate declined 5,2% between 2015 and 2020 – still falling short of
levels the “significant reduction” by 2030 targeted in the SDGs
↘ Rising debt burdens - threaten developing countries’ pandemic recovery
Strengthen the ↘ Official Development Assistance (ODA) for SDG data declined by more than 18% in
means of 2020
implementation • Internet – uptake accelerated during the pandemic (% of individuals using the
and revitalize the internet grew from 54% in 219 to 63% in 2021
Global Partnership
• Net ODA reached a new high of $177.6 billion, largely due to COVID-related aid
for Sustainable
Development • Foreign direct investment rebounded to $1.58 trillion, up 64% from 2020
• Remittances reached $605 billion, up 8.6% from 2020
↘ adverse evolution | ● favourable evolution
TABLE 1. AIM OF THE SDGS AND THE MOST RECENT FINDINGS, THE SUSTAINABLE DEVELOPMENT GOALS REPORT, UNITED NATIONS (2022)
It is clear that there is still plenty to do to promote sustainable development, and that is why LEADING
2030 positions to help raise awareness of these matters and implement actions and behaviours to help
shift some of the adverse trends identified.
We do not expect to solve most problems, but just like the UN General Secretary, António Guterres,
mentioned “We must rise higher to rescue the Sustainable Development Goals – and stay true to our
promise of a world of peace dignity and prosperity on a healthy planet”. LEADING 2030 is a way for all
partners to rise higher in an articulated contribution to help support that process.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
3. Practice Principles
The LEADING 2030 project foresees a total of 9 Practice Principles (PP), structured around three key areas,
namely, Sustainability, Business Practices and Leadership.
The main objective of these PP is to provide a comprehensive approach and direction to implement
responsible and sustainable business practices and behaviours. Therefore, these are the core of LEADING
2030, providing an action path structured by 9 essential self-explained principles. The table below
identifies those.
# Practice Principles Key Area
1 Commit to mainstream the Agenda 2030 aspirations and its 17 Global Goals
2 Put global values, vision, corporate responsibility and sustainability at the core Sustainability
3 Contribute to the world by aligning with the SDGs, both locally and globally
4 Embrace holistic business approaches in a post-pandemic context
5 Connect business strategies with global priorities Business Practices
Strengthen multi-stakeholder’s relations and support future policy direction at
6
regional, national and European levels
Lead by example in terms of ethics, employees’ engagement and operational
7
footprint
8 Develop both future and existing leaders through intergenerational learning Leadership
9 Equip leaders with the LEADING 2030 competences
TABLE 2. LEADING 2030 PRACTICE PRINCIPLES AND KEY AREAS, OWN SOURCE (2023)
To ensure that these PP can contribute positively to sustainable development, the following action
vignettes aim to stimulate action and promote an active role from citizens, business and all relevant
organization.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
3.1. Commit to mainstream the Agenda 2030 aspirations and its 17 Global
Goals
What is this PP about?
• The Agenda 2030 is a UN document that defines the overall strategy for world leaders, stakeholders
and citizens' approaches towards a more sustainable, fair, inclusive and productive society.
• It defines a set of 17 SDG that help steer social and economic development by identifying the key
areas in which action is needed and expected from everyone.
• This PP objective is to help promote a transversal acknowledgement of Agenda 2030 and the SDG,
creating greater awareness and alignment and transforming businesses and citizens into active
stakeholders towards a better and sustainable society.
Reference questions about this PP
Do I know what the Agenda The Agenda 2030 is the reference document from the UN within sustainable
2030 is? development, and it can be found online, here.
The Sustainable Development Goals (available here) set the aim to be followed
What are the SDGs
on key strategic areas for a more sustainable society to be achieved.
Even if some actions are to be taken by high-level national politics, everyone
has a role within the Agenda 2030. Firstly, you need to be familiar with the
I am aware about my possible
SDGs. From there, anyone can have a role towards a more sustainable and
actions/role towards SDG?
balanced society. To get inspired, Check the section below and our best-
practices benchmark from our 7 partner countries.
Measuring our impacts can be difficult and somehow difficult on the short-
term. However, as long as you are aware of your actions, you may notice an
What impacts can my actions improvement on your behaviours and of those around you. Set some targets to
have towards the Agenda 2030 yourself, your household and/or your business, be sure to keep yourself
and SDGs? resilient, and progress will come! Have a look at the SDGs, and you may notice
that some of them are very “locally” focused. Maybe you can start by SDG 12,
relating to Sustainable Consumption and Production Patterns?
How can I contribute to this PP?
• Make the Agenda 2030 and the SDGs a visible reality by talking about them with your family, friends
and coworkers. You can also spread the word by using social media, bringing the subject into
meetings, and adding your views about SDGs on internal notes. Everyone is potentially a change-
maker; make them aware of it.
• Increase awareness by sharing relevant information sources about SDGs. On each SDG, you will find
synthetic infographics that provide an overview, targets and indicators and progress and info about
that specific SDG. Check those that better fit your activity/context and make them noticeable to those
you can influence/communicate with.
• Define targets locally (within your household, community, company or business). Plenty of actions
may be performed through individual or collective responsibilities and have a relevant impact on
SDGs.
• Keep track of your efforts and results, especially in the medium term, as results will be more
noticeable, bringing added motivation and generating a positive cycle of engagement-action-results.
Register developments within a dedicated sheet with actions, objectives and results, helping you to
keep track of developments.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
• Start with easy targets. For instance, relating to SDG 11 and SDG 13, start with the actual baseline
situation on mobility and set targets for your own use of public transport or soft mobility means. On
SDG 12, you can also set targets to reduce food waste or prioritise locally produced products.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
SUPMed Project
Business Practices
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Estonia Circular Economy in Manufacturing Initiative
Sustainability
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
3.2. Put global values, vision, corporate responsibility and sustainability
at the core
What is this PP about?
• “Putting global values, vision, corporate responsibility, and sustainability” at the core in the business
sector means that businesses should operate in a way that is aligned with those principles, also known
as Corporate Social Responsibility (CSR) guidelines.
• Adopting global values that are shared by people all over the world- such as respect for human rights,
environmental protection, and social justice-, allows to have a clear vision for the future that is based
on those values. That vision should guide the business's decision-making and ensure that it is making
a positive impact on the world.
• Furthermore, being socially responsible means that business take steps to mitigate the negative
impacts of their operations on society and the environment; linked to that, being sustainable means
to operate in a way that ensures the continuity of the business in the long term, for both economical
and ethical reasons.
• This PP is directly or transversally linked to many Sustainable Development Goals (SDG) of the UN
Agenda 2030, such as objectives 7, 8, 9, 11, 12, 13, 14, 15 and 17, among others.
Reference questions about this PP
The European Commission has defined CSR as the responsibility of enterprises for
Do I know what their own impact on society and, therefore, it should be company led. Companies can
Corporate Social become socially responsible by 1) integrating social, environmental, ethical,
Responsibility (CSR) is? consumer, and human rights concerns into their business strategy and operations,
and 2) following the law.
Being socially responsible (and taking steps to mitigate the negative impacts of their
operations on society and the environment) can include actions like reducing their
Do I know how a carbon footprint, providing fair wages to their employees, and giving back to the
business can be socially communities where they operate.
responsible or On the other side, being sustainable (and operating in a way that ensures that they
sustainable in real life? can continue to do business in the long term) can include things like using renewable
resources, investing in research and development, and developing innovative
products and services.
How is "putting global
It is important for a number of reasons: first, it can help to attract customers and
values, vision, corporate
employees who share these values and it can help to boost the business's reputation.
responsibility and
It can also help to mitigate risks, such as reputational damage or regulatory scrutiny.
sustainability at the
And, more importantly, it can help to create a more sustainable and equitable world
core" important in the
for all of us.
business sector?
The UN Global Compact is a set of ten principles that cover human rights, labour,
Do I know what the UN
environment, and anti-corruption. Businesses that adopt the UN Global Compact
Global Compact is?
commit to upholding these principles in their operations.
Where can I find more There are many official and useful sources of information. However, it is highly
information about these recommended to check the UN Global Compact webpage, and the European
sustainable and Commission sections for Industry and Sustainability, as well as the ISO and OECD
responsible global sections dedicated to the topic. Other sources that may be interesting to check, as
values? more alternative, can be the World Economic Forum or the CSRwire.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
How can I contribute to this PP?
• Raise awareness in others about the existence of type of principles and guidelines about global values,
which can lead the actions of both big corporations and small business.
• Try to apply some of the sustainable practices that documents as the UN Global Compact recommend
yourself, as reducing your carbon footprint, giving back to your community, using renewable resources,
or investing and research for innovative products and services.
• Keep track of what you and others around you do in your/ their business- how you all act- and try to
recommend /incorporate some of the “corporate responsibility and sustainability principles” to your
business, or the ones around you. Keeping an eye on those around you and fixing action targets can help
you and your community a lot.
• Impulse others to be more respectful with the environment and the human and resources within your
community. Show them (teach and inspire) with your own example.
• Spread the word and push for the civic education of both younger and older generations around you. Try
to start with small, little green actions overall in your own business and action spaces.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
SUPMed Project
Business Practices
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Estonia Circular Economy in Manufacturing Initiative
Sustainability
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
3.3. Contribute to the world by aligning with the SDGs, both locally and
globally
What is this PP about?
• The 17 SGDs of the 2030 Agenda, are aimed at everyone: governments worldwide, civil society, the
private sector and academic environments, and were developed to promote and allow for social,
economic and environmentally sustainable development.
• Within this treatise, a path for the future was developed, whereby a dignified life is to be ensured,
and, at the same time, the natural bases of life are to be safeguarded. To do so, it is essential that all
countries, regions and relevant stakeholders, including companies, work closely together by focusing
on a path for sustainable development - locally and globally.
• Current and future companies and executives should become aware of these sustainability goals and
not only integrate them into their internal processes but also implement them to be role models on
sustainability for others locally, regionally and worldwide.
Reference questions about this PP
Leaders should lead by example and be informed about what it means to
Do I know what the 17
implement and apply the SGDs in a practical sense. Positively leading the company
Sustainable Development
also radiates to other companies and areas and reduces possible inhibitions in the
Goals mean in practice?
realization of the implementation of sustainability.
Implementing actions relating to the SDGs (locally and/or regionally) can be a
challenge but also an opportunity to have a positive effect on society and other
Do I know the significance
businesses. The implementation of the sustainability goals in the company
of the implementation of
contributes to a new awareness in the business world to operate in a more
the 17 sustainable SDGs?
environmentally friendly, humane and climate-friendly way in the world in the long
term.
To have a relevant influence over other companies when implementing activities
aligned with 17 SGDs, these should be gradually known by all those involved in the
How does management business. These objectives should be present daily in all business stages to merge
behaviour influence the gradually with daily structures and routines. Therefore, management behaviour
implementation of goals? plays an important role in contributing to a sustainable environment in general but
also at local and regional levels. Furthermore, this habit will positively influence
employees, who can copy this behaviour and implement the SDGs on their own.
Understanding the long-life effects of adhering to and implementing the SDGs in a
company is a way to improve local and regional contributions to a sustainable and
Do I know about the long- safer world. Focusing on the impacts of each SDG, considering their internal
life effect of SDGs in my articulations, provides opportunities for companies to improve and positively
own business? differentiate internal processes, improving their business and work and life
conditions of employees. In doing so, they contribute to a better, more secure and
longer-lasting business world.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
How can I contribute to this PP?
• Create a code of conduct: Formulate and communicate a detailed set of ethical guidelines to which
employees must adhere. This code should be based on the sustainability goals and anchored in the
corporate philosophy.
• Promote to differentiate: By adopting sustainable processes and by improving internal actions
according to the SDGs, your business will differentiate from others, attract renewed interest and
generate a positive awareness cycle.
• Sustainable supply chains: If you as a company resort to outside suppliers (such as lunch caterers or
cleaning services), ensure they also have a positive sustainability code, which should align with your
company code. These companies should use regional food, focusing on short supply circuits (lunch
caterers) or use environmentally friendly products.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
SUPMed Project
Business Practices
Greece
Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Estonia Circular Economy in Manufacturing Initiative
Sustainability
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Best Practices
3.4. Embrace holistic business approaches in a post-pandemic context
What is this PP about?
• Having a holistic approach will result in a more thorough understanding of interconnections between
relevant elements. In the case of business, it means that the organisation is considered in its entirety,
namely its processes and policies, rather than focusing only on a specific component.
• A holistic business approach provides companies with a complete understanding of their impacts,
providing the opportunity to align sustainability with a business strategy, optimising resource
allocation, engaging stakeholders effectively, managing risks, fostering long-term value creation, and
improving transparency. This way, companies can promote significant change, achieve sustainable
growth, and positively contribute to society and the environment.
• By integrating the ESG (Environmental, social and governance) framework in the holistic business
strategy, companies can assess and enhance their ethical and sustainability performances and
practices.
• The combination of the holistic approach with the ESG framework allows companies to specifically
address the targets of SDG 12, namely, to adopt sustainable practices and to integrate sustainability
information into the reporting cycle.
Reference questions about this PP
The holistic business approach is an increasingly used concept in the business
world. By assuming this, all elements of the organisation are considered in the
What is the holistic
decision-making process instead of just a specific element or department. The
business approach?
holistic approach also considers employee experience as an essential aspect,
focusing on the well-being of members and not just on its economic results.
A holistic business approach can provide several positive impacts to an
organisation, such as improved communication and collaboration between
What are the benefits of
departments, increased efficiency, optimised resource allocation and improved
adopting a holistic
decision-making processes. Furthermore, greater notoriety and engagement at the
approach in business?
local level can be expected, especially with related stakeholders. By adopting this
approach, organisations can improve their performance as a whole.
ESG stands for Environmental, Social and Governance, and it is a framework used
to assess an organization's business practices and performance on various
What is ESG?
sustainability domains and ethical issues. It also provides a way to measure
business risks and opportunities in those areas.
By integrating the ESG framework within a holistic business strategy, companies
What is the correlation are able to evaluate and improve their ethical and sustainability performance and
between holistic approach practices while improving overall business performance. Companies and business
and ESG? may find inspiration to get started with ESG from several entities from different
areas such as financial (here) or even international benchmarks (here).
The post-pandemic period provides a relevant opportunity to foster the
development of improved societies and enterprises, coming from a period of high
uncertainty and reorganization. This can also boost advancements towards the
Why is it important to
SDG. In this context, combining a holistic approach with the ESG framework allows
adopt a sustainable holistic
companies to achieve a double result: reaching targets of SDG 12 (and several
business strategy now?
others, even if in a more indirect way) and integrating sustainability information
into their reporting exercises, which should also be considered as a way to
maximize the company's performance.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Best Practices
How can I contribute to this PP?
• Familiarize with the holistic business approach methodology and establish a holistic strategy plan for
the company/business. Consider approaching the big picture in a more sustained way by involving all
the workers/employees as well as their experiences.
• Always integrate business development with a sustainability approach. Look into SDG 12 (more
specifically target 6) as a reference to start developing a holistic business strategy.
• Communicate your holistic and sustainable business approach to stakeholders and the public to
encourage virtuous practices, increasing your company/business/organisation positive impact on
society.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
SUPMed Project
Business Practices
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Estonia Circular Economy in Manufacturing Initiative
Sustainability
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Best Practices
3.5. Connect business strategies with global priorities
What is this PP about?
• To ensure the connection between business strategies and global priorities, managers and company
owners must understand the importance and urgency of adopting new sustainable business models
and strategies. The path steered by the 17 Sustainable Development Goals (SDGs) will not be achieved
without the active participation of the business sector. Businesses, especially industry, bear a large
share of the responsibility for climate change, and shifting from a profit-oriented strategy towards a
more sustainable one aligned with global priorities is a one-way process. If businesses become more
sustainable, they will be more profitable in the long term, resulting in overall societal improvements
as well.
• Opportunities for sustainable business models will arise in mobility systems, healthcare solutions,
clean and efficient energy use, agriculture solutions and urban infrastructure. Access to recycled raw
materials (with reduced cost) can also be expected. Ultimately, all this will improve relations with
local communities. Sustainable models can reduce the use of natural resources and waste while still
providing the same quality and performance levels as traditional products, helping businesses gain a
competitive advantage.
• On the other hand, societal gains that can be highlighted vary from the creation and sustainability of
livelihoods, affordable housing, poverty reduction, technological innovation, extra income through
taxes, delivery of essential products and services efficiently and affordably (shorter supply chains),
reduced dependence on imports and/or import of essential foreign currency through exports (due to
product added value).
• Therefore, enterprises should move towards more suitable business models, ensuring an added value
that concerns not only the company’s products, but is shared through all relevant players, namely,
the environment, staff, and local communities.
Reference questions about this PP
A sustainable business model will provide a competitive advantage, attracting new
Why should I, as a business
clients and accessing new markets. This includes access to sustainable raw
owner or manager, adopt a
materials, fostering a positive relationship with local communities, and creating a
sustainable business
better working environment. The full involvement of all stakeholders will generate
strategy?
a positive influence cycle, shifting the path towards sustainability.
Sustainable consumer behaviour is a way for all citizens, as consumers, to
Why should I, as a
contribute and demand a more sustainable world by motivating enterprises to
consumer, prefer products
produce and operate sustainably. Consumers need to be empowered to make
from sustainable
sustainable choices and shift their demand to offers aligned with sustainable
enterprises?
development models.
In the past, the selection of suppliers was based only on conventional criteria such
Should I, as a business
as cost, quality, and flexibility. Nowadays, businesses' expectations are based on
owner or manager, prefer
raised environmental awareness, resulting in higher public pressure, and
suppliers that have
demanding regulations. Green and sustainable suppliers are also more sensitive to
certified recycled raw
preserving the ecological balance, managing waste, and operating in more
materials?
sustainable and ethical ways.
To protect the environment and to move towards greater sustainability, companies
can take several measures, such as defining a policy to reduce energy use and
What measures can I as a privilege renewable sources, reduce water use and promote its reuse, reducing
business owner or waste and ensuring its proper treatment, gradually resort to "green" and eco-
manager take in order to friendly cleaning products. Furthermore, circularity is also an easy way to improve
protect the environment? sustainability on several internal processes. To ensure the effectiveness of these
measures, these are to be fully understood, all staff should be aware of the
company's intentions.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Best Practices
How can I contribute to this PP?
• As a business owner, you are on the frontline to promote sustainability. Having a clear view of
sustainable business models, of how you can protect the environment and promote good relations
with local communities and people working in your company is a relevant starting basis.
• You can cooperate with zero-waste suppliers and establish your company as a responsible and
forward-thinking organisation. Sustainable business models create products that last longer, which
are easily transformable and made of raw materials that can be reused. Other business models mainly
produce products or services with reduced lifespan, increasing waste and inefficiencies.
• As a consumer, you can motivate enterprises towards adopting new business models by preferring
environmentally friendly products, low energy-consuming, made by companies that are not involved
in child labour procedures, and produced by sustainable supply chains, such as fairtrade materials
and waste reduction.
• You can also pressure national and local authorities and policymakers to introduce more strict
measures against high-polluting companies, especially within the energy sector, and to establish a
new framework that motivates sustainable enterprises such as tax cuts, funding for green
investments, minimise bureaucracy, protection of the environment, and strengthening multi-
stakeholder networks.
• You can also increase public awareness by sharing relevant information sources about sustainable
business models with your peers and stimulating them to adopt sustainable business models by
establishing partnerships and cooperation arrangements.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
Business Practices
SUPMed Project
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Sustainability
Estonia Circular Economy in Manufacturing Initiative
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Best Practices
3.6. Strengthen multi-stakeholder’s relations and support future policy
direction at regional, national and European levels
What is this PP about?
• The importance of collaboration between different sectors and actors is reflected in SDG 17 which
focuses on the need for stakeholders (civil society, business, government, NGOs, foundations and
academia) to work together in an integrated manner by pooling financial resources, knowledge and
expertise. Cross-sectorial and innovative multi-stakeholder partnerships can play an essential role in
implementing SDGs and sustainable development.
• Target 17.16 of SDG 17, formulated as "enhance the global partnership for sustainable development,
complemented by multi-stakeholder partnerships that mobilize and share knowledge, expertise,
technology and financial resources, to support the achievement of the sustainable development goals
in all countries, in particular developing countries" and target 17.17 "(...) encourage and promote
effective public, public-private and civil society partnerships, building on the experience and
resourcing strategies of partnerships." reflect the relevance of the shared responsibility on this
matter.
• Multi-stakeholder initiatives voluntarily undertaken by Governments, intergovernmental
organizations, major groups and other stakeholders can create partnerships for sustainable
development and work together on the implementation of inter-governmentally agreed
development goals and commitments. The above-mentioned goal seeks to encourage and promote
partnerships between all stakeholders, recognizing multi-stakeholder partnerships as important
vehicles for mobilizing and sharing knowledge, expertise, technologies and financial resources. This
also applies to local partnerships involving companies and businesses to promote cohesion,
knowledge resources sharing and optimisation.
Reference questions about this PP
SDG 17 refers to the need for nonhegemonic and fair cross-sector and cross-
country collaborations in pursuit of all the goals. This is a call for countries to align
policies and a vision for improved and more equitable trade and coordinated
investment initiatives to promote cross-border relations. It is about strengthening
What is SDG 17 about?
and streamlining cooperation between nation-states, both developed and
developing, using the SDGs as a shared framework and a shared vision for defining
that collaborative way forward. It seeks to promote international trade and an
equitable trading system.
You can refer to the SDG Partnership Guidebook which is a practical guide on
How can I learn more building high-impact multi-stakeholder partnerships for the Sustainable
about creating Development Goals. This inspirational resource may help steer partnership
partnerships development at several levels, even locally, which may result in a bottom-up
movement to build trust and enhance partnership spirit between stakeholders.
Multi-stakeholder partnerships are a key effort in mobilizing and sharing
knowledge, expertise, technologies and financial resources to support the
What is the role of
achievement of the sustainable development goals. The size of the task means that
partnerships to the
it is not achievable on individual initiative, so the sharing of knowledge, intentions
implementation of SDGs?
and objectives needs to involve all relevant actors to bear the load and
responsibility associated with the shift to a more sustainable world.
The SDG Actions Platform is a global registry of voluntary policies, commitments,
multi-stakeholder partnerships and other initiatives made by governments, the UN
system and a broad range of stakeholders to support acceleration of sustainability
What is the SDG Actions and the SDGs. Governments and other actors are encouraged to register their
Platform? policies, initiatives or commitments that promote the implementation of one or
multiple SDGs on the platform by filling out a form that seeks detailed information
about each policy/initiative. Making your efforts visible is also a way to inspire
others to do so, increase awareness and possible future cooperation.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Best Practices
How can I contribute to this PP?
• Even if individually, you should not neglect your influence and must consider your involvement
possibilities with organizations or partnerships that pursue environmental, societal or governance
goals. You should have self-awareness and think about how your skills allow you to differentiate and
contribute, individually or collectively, to sustainable development.
• Promoting sustainable development is a collective responsibility, and to do so, we have not only to
organize active communities working on cleaning the oceans and fighting climate change but also to
cooperate with stakeholders with common goals and beliefs, increasing our influence capacity.
• Encourage your friends and family to participate in similar initiatives and spread the importance of
partnerships for implementing the SDGs and associated targets.
• If you are a business manager or owner or a member of an active organization, cultivate a partnering
mindset built on understanding the interconnectedness of the prosperity of business, society and the
environment and overcome any internal obstacles to push your organization forward. Managing
cultural differences, sharing information, trusting potential partners, and understanding that others
may also have appropriate knowledge/resources shows openness to sharing organizational
knowledge and willingness to share decision-making. Increase the ability to work for the benefit of
the partnership as a whole, including helping other partners to achieve their own benefit, ensuring
equity, co-creation and respect for all partners.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
SUPMed Project
Business Practices
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Sustainability
Estonia Circular Economy in Manufacturing Initiative
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
3.7. Lead by example in terms of ethics, employees’ engagement and
operational footprint
What is this PP about?
• Leading by example in sustainable development means taking a proactive stance in guiding, inspiring
and driving positive change while considering the long-term well-being of both people and the planet.
• The principles that prioritize well-being and the environment, require deep commitment. Embodying
these principles in actions, decisions, and strategies, will inspire others to follow, ultimately
contributing to a more prosperous and harmonious world for actual and future generations.
• It involves integrating ethical values, transparency, and responsible decision-making into all
development efforts, showing a commitment to having a positive impact on society, the
environment, and future generations.
• The significance of being a positive role model in three main aspects, such as ethics, employee
involvement, and operational impact, should reflect ethical conduct and choice-making strongly
aligned with relevant moral values, highlighting the importance of actively involving employees and
striving for sustainable practices.
• By embracing this, leaders will help motivate others to do the same, create a positive ripple effect
and promote a culture of integrity and environmental responsibility which can contribute to the
achievement of the Sustainable Development Goals of the Agenda 2030.
Reference questions about this PP
Effective leaders lead by example by embodying the values and behaviours
Do I know what it is to lead
expected from others, demonstrating a commitment to sustainability, adopting
by example in sustainable
sustainable practices and making conscious choices. This authenticity helps build
development?
trust and credibility, inspiring others to follow them.
Businesses are experiencing the immediate effects of climate change, both
physically and financially. For example, climate change is disrupting the global
Do I know the significance
supply chain and energy supply. Cases show that sustainability drives financial
of sustainable leadership?
performance, leading to overall improved profitability across the value chain (more
information here).
Sustainable development seeks to meet the needs of the present without
How do ethics contribute compromising the ability of future generations to meet their own needs. Ethical
to sustainable considerations provide a framework for making decisions that balance economic,
development? social, and environmental concerns, ultimately leading to a more equitable and
sustainable future (more information here).
When employees are engaged, they are more committed, motivated, and aligned
with the company's goals and values. Therefore, employee engagement can play a
significant role in contributing to sustainable development within companies.
How does employees’
Engaged employees tend to be more conscious of resource usage and wastage, are
engagement contribute to
more likely to think creatively and contribute with innovative ideas and experience
sustainable development?
higher levels of job satisfaction and well-being, which in turn leads to better mental
and physical health. (more information here). This can also be expected to reflect
in an improved performance of companies and businesses.
The operational footprint of an organization refers to the environmental, social,
and economic impacts that result from its daily activities and operations. Managing
What is operational
and reducing our environmental impact is a key component of sustainable
footprint and how can
development. Companies that prioritize these efforts not only contribute to
minimising it contribute to
environmental conservation but also enjoy benefits such as cost savings,
sustainable development?
innovation, stakeholder trust, and improved competitiveness in an increasingly
sustainability-focused world.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
How can I contribute to this PP?
• Establish a Code of Conduct by formulating and effectively communicating a detailed set of ethical
guidelines for employees to follow. This should emphasize the values of integrity, respect, and
fairness in all business dealings.
• Implement sustainable practices to decrease the environmental impact of the company's operations.
This may be reflected in measures to reduce waste and energy consumption, promote recycling and
circularity and conservation initiatives. By actively pursuing sustainability, organizations not only
contribute to a healthier planet but also enhance their reputation and attract individuals and partners
who value environmental consciousness.
• Establish leadership development programs that provide managers and team leaders with the
necessary skills and knowledge to effectively lead by setting a positive example. These programs can
concentrate on fostering ethical decision-making, implementing strategies to engage employees, and
promoting sustainable practices.
• Create a system for acknowledging and rewarding employees who exhibit outstanding ethical
behaviour, active engagement, and contributions to sustainable practices. This may involve providing
incentives, bonuses, or public recognition. By recognizing and celebrating these attitudes, the
organization can reinforce its commitment and inspire others to follow.
• Actively interact with external stakeholders, including customers, partners, target groups and
communities, to advocate for ethical practices and sustainable initiatives. This can include forming
partnerships with socially responsible organizations, implementing relevant projects, supporting local
community projects, or actively seeking inputs to enhance internal practices. By engaging
stakeholders in this process, an organization can cultivate a sense of shared responsibility and
highlight its dedication to creating a positive impact.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
Business Practices
SUPMed Project
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Sustainability
Estonia Circular Economy in Manufacturing Initiative
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
3.8. Develop both future and existing leaders through intergenerational
learning
What is this PP about?
• Intergenerational learning is a way that people of all ages can learn together and from each other. It
is an important part of lifelong learning, where people from different generations work together to
gain skills, values and knowledge.
• Intergenerational learning refers to the exchange of knowledge and skills between two generations
for the benefit of each other as well as society. It involves meeting the needs of the present without
compromising the ability of future generations to meet their own needs. It is particularly relevant
when it comes to sustainability.
• The concept of information being passed and shared between generations is intrinsically in-line with
sustainable practices because it facilitates knowledge transfer, develops cooperation, and builds a
shared commitment to tackle issues highlighted in the 2030 Agenda for Sustainable Development.
Different generations may lead the way towards a more sustainable and inclusive future by learning
from one another and working together towards their sustainable goals. This form of inter-
generational knowledge sharing can also drive leadership among both young and older employees
who take confidence in their newly found skills and knowledge.
Reference questions about this PP
Do I understand what Intergenerational learning is the sharing of knowledge and skills between two
intergenerational learning generations to the benefit of both parties and the organisation they represent. It
is? provides a bidirectional flow of useful learning opportunities that are useful for all.
An openness and willingness to collaborate amongst colleagues of a wide age gap
Do I know why
will normally allow both parties to learn something new from either party that they
intergenerational learning
would have probably never found out when collaborating with a peer from the
is important for
same age group. The newfound knowledge acquired through intergenerational
businesses?
learners can help give the confidence to drive individuals to become leaders.
Do I know how When employees feel empowered through intergenerational learning, their
encouraging newfound confidence can harness and grow leadership skills amongst young and
intergenerational older members of staff, providing organisations with strong knowledge-based
leadership can help leaders who can shape the future of an organisation and its core values and
businesses grow? strengths.
By creating an open environment where younger and older members of staff enjoy
collaborating and learning from each other, and where new leaders are formed,
How can intergenerational
you can create the basis for a more sustainable long-term future for your
leadership lead to my
organisation. Different SDGs bear more relevance to different age groups also, but
organisation reaching its
through intergenerational leadership, organisations can ensure that their
sustainability goals?
sustainable future is built around a broader range of core SDGs that are most
relevant to them.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
How can I contribute to this PP?
• Begin by making intergenerational learning a conscious regular practice within your organisation. This
can be through knowledge sharing, actively listening to different generations, and being respectful
and inviting of what other generations have to say. Ensure that all employees feel they have an equal
platform on which to contribute ideas and beliefs.
• Increase awareness of the importance of intergenerational learning. This can be done in many ways
and on different platforms. For example, some generations may have a larger reach on social media
platforms and others may have more of a reach to communities not online. Use your platform
whatever it may be to spread awareness of what intergenerational learning and leadership is and
why it is important.
• Create some realistic targets to reach in the medium term. Define what you would like to achieve
through intergenerational leadership in your organisation and how you can relate this to the SDGs.
Plan out how you are going to use intergenerational learning to develop leaders across age groups
and accelerate your focus on achieving relevant sustainability targets.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
SUPMed Project
Business Practices
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Estonia Circular Economy in Manufacturing Initiative
Sustainability
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
3.9. Equip leaders with the LEADING 2030 competences
What is this PP about?
• As the world faces environmental challenges and the need for responsible business to be conducted,
leaders play a crucial role in driving sustainable practices within organisations and across different
sectors. Sustainability should be considered a foundational pillar, encouraging businesses to consider
the long-term impacts of their decisions on the environment and society. Proficient business practices
and effective leadership are, thus, intertwined, guiding leaders to make ethically sound decisions that
align with sustainable values.
• This PP represents a comprehensive and integrated approach to fostering responsible and sustainable
business practices. It revolves around cultivating a set of skills and knowledge for leaders to master
as LEADING 2030, which encompasses key areas vital for them to drive positive change and progress
within their organisations towards the SDGs.
• These competencies include sustainability, business practices, leadership, prioritising opportunities,
aligning goals, and acting to effectively engage with the SDGs and expedite the integration of
sustainable practices at the organisational level, driving meaningful impact, making informed
decisions, integrating sustainability into corporate culture, and driving positive change towards
sustainable development.
• By instilling these competencies in leaders, this PP aims to create a holistic framework where
organisations can effectively navigate the complexities of the modern world, champion responsible
business conduct, address environmental and societal challenges, and actively contribute to
achieving the SDGs by 2030. For organisations, this PP also provides a strategic roadmap to navigate
the complexities of a rapidly changing global landscape, enhancing resilience and ensuring long-term
viability.
Reference questions about this PP
Equipping leaders with the LEADING 2030 competencies is essential because these
Why is it essential for skills encompass sustainability, effective business practices, leadership, goal
leaders to possess the alignment, and action-taking. These competencies can empower leaders to better
LEADING 2030 navigate complex situations, make ethical decisions, and drive holistic business
competences? growth that aligns with sustainable development, fostering a responsible and
resilient future.
The LEADING 2030 competencies boost business success by integrating
How do the LEADING 2030
sustainability into core strategies. By prioritising opportunities, leaders align
competences contribute to
business goals with societal needs, creating win-win scenarios. This approach
both business success and
enhances reputation and minimises risks, while simultaneously advancing progress
the SDGs?
towards global SDGs.
In what ways does this PP
This PP bridges this gap by demonstrating that responsible practices are not
bridge the gap between
counterproductive, but rather can drive innovation and profitability. The LEADING
profit-driven objectives,
2030 competencies are expected to guide leaders in identifying areas where
and social and
economic and societal interests converge, ensuring that sustainable practices
environmental
enhance not only business success but also social and environmental well-being.
responsibilities?
This PP’s focus on the SDGs reflects a deep resonance with the United Nations
How does this PP’s
Agenda 2030’s vision. By embedding the SDGs into business practices through the
emphasis on the SDGs
LEADING 2030 competencies, leaders and their organisations become active
align with the global
contributors to global sustainability. This alignment reinforces the broader mission
sustainability agenda, i.e.,
of the Agenda 2030, emphasising the role of organisations in achieving collective
the Agenda 2030?
well-being and being at the forefront of environmental practices by 2030.
Equipping leaders with the LEADING 2030 competencies is essential because these
Why is it essential for skills encompass sustainability, effective business practices, leadership, goal
leaders to possess the alignment, and action-taking. These competencies can empower leaders to better
LEADING 2030 navigate complex situations, make ethical decisions, and drive holistic business
competences? growth that aligns with sustainable development, fostering a responsible and
resilient future.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
How can I contribute to this PP?
• Engage in the LEADING 2030 project, more concretely in its upskilling programme and corporate
Massive Open Online Courses (MOOCs). By taking part in these learning experiences focused on the
LEADING 2030 competencies, leaders will acquire hands-on training and practical insights on how to
implement responsible and sustainable business practices, align business goals with the SDGs, and
craft actionable strategies for positive change.
• Develop customised leadership development programmes within your organisation to empower your
employees. By designing and implementing such a programme tailored to equip others with the
LEADING 2030 competencies, leaders are spreading learning opportunities focused on sustainability,
ethical business practices, leadership skills, and effective goal alignment. By fostering these
competencies within their organisations, leaders can ensure a culture of responsible and sustainable
decision-making at all levels.
• Collaborate with industry associations and networks. As a leader, you should partner with industry
associations, networks, and Non-Governmental Organisations dedicated to sustainability to access
valuable resources, knowledge-sharing platforms, and collective efforts that support the integration
of the LEADING 2030 competencies. Additionally, collaborations amplify the impact of individual
efforts and contribute to business progress.
• Establish cross-functional sustainability teams or committees tasked with assessing and promoting
sustainability initiatives across various departments within the organisation. These committees can
be composed of representatives from different areas of expertise, fostering collaboration and
enabling diverse perspectives to be considered when implementing the PP. This approach ensures a
holistic approach to sustainable development by organisational leaders.
Getting inspired by best practices
Inspirational
Area
Key
Country Best Practice potential
Average High Very High
Reduce the Consumption and Disposal of Single-use Plastics (SUP) -
Business Practices
SUPMed Project
Greece Heraklion Municipality HUB - Dimoskopio
Women do Business
Green Forest
Spain PRAE - Environmental and Educational Proposals
Amigos de la Tierra (Friends of Earth)
Digital Cyprus 2025
Cyprus Sustainable Development Committee
“Agia Skepi bio”
Leadership
Musgrave Paving the Way for Sustainable Groceries
Ireland CAROs – Cross-Regional Climate Action Committees
Developing Ireland’s Perspectives of the SDGs
Reforestation of Serra do Açor forest
Portugal ODSlocal – Municipal platform on sustainable development goals
ZERO WASTE Movement for surplus food produced
Digitalization of public services
Sustainability
Estonia Circular Economy in Manufacturing Initiative
Let’s Do It Foundation
The Green Dot
Germany The circular way of water
Tafel Dresden
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
4. Best Practices
The following best practices were collected from 7 different countries aiming to identify good examples
of actions/projects in the public, private and third sectors within sustainability, business practices and
leadership. Within this scope, the following definition was assumed:
Any intentional action, project or procedure that can be shared and disseminated
representing a good, innovative and correct approach within the concept of sustainable
development and the sustainable development goals. Ideally, good practices are
inspiring ways to approach certain problems/challenges that produce an exceptionally
positive outcome and/or mitigate particular negative effects.
Therefore, within each of the key areas, you can find the following concepts:
• Sustainability - actions related to reducing waste, promoting a circular economy and product reuse.
It may focus on environmental, social and economic sustainability, ideally producing positive
impacts on several domains, always considering a balanced use of resources and assets.
• Leadership - actions that resulted in the leadership (effective, perceived and/or socially accepted)
of a specific process. This may be related to a highly innovative or disruptive approach to a certain
problem or a good example of social responsibility, resulting in inspirational leadership and a
mindset with a high degree of replicability to approach a problem.
• Business practices - business models/actions aligned with the SDGs, with a supported and focused
approach to sustainable development, allowing for the economic development of a business
without compromising the needs of future generations.
To increase applicability and inspiration, best practices cover three different areas, namely, private and
public sector, and the third sector as well.
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
4.1. Best Practices - Estonia
4.1.1. Public sector
Bürokratt Programme | Estonian Information
Digitalization of public services
System Authority (RIA)
The Bürokratt programme enables citizens and users to use public and information services with virtual assistants
through voice-based interaction, avoiding waste of paper supplies of the traditional system and collaboration in
the eco-friendly digitalization of the country. This programme is part of the Estonian government objective of
facilitating a green digitalization of the public system. The Information System Authority (RIA) is responsible of its
development.
Bürokratt is not just an IT project to create an Estonian state virtual assistant. Instead, Bürokratt will allow a person
to get everything needed from one device with a virtual assistant in one communication session. Bürokratt is thus
an interoperable network of public and private sector AI solutions, which from the point of view of the user acts
as a single channel for public services and information.
Why is this such a good practice? Lessons learned
• It facilitates the accessibility of the public services–
for everyone, at any place and time and through
any limitation. • Takes a step further in the “digitalization” strategy;
• It is socially inclusive and eco-friendly, being part it is innovative.
of a bigger set of public Estonian projects for the • Takes principles to reduce inequality into the
improvement of the system. technology (breaking the barrier between social,
• Reliable source of information, allows the user to environmental, and digital worlds).
choose the communication channel (chat, SMS,
email, phone, voice assistant), free of charge.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
The Bürokratt programme main objective is to act as a single channel for public services
and information in Estonia. Nevertheless, other particularly important transversal
Objectives objectives, as the reduction of inequalities, the improvement of the accessibility for all
societal strata and the climate action fight are part of the global image from with this
programme makes part of.
This project is within the frame a bigger initiative of the government of Estonia, which
aligns with the current mindset of the Estonian society in general: the green digitalization.
It is intended to digitalize all the public sector services, data, and workplan- using green
Justification energy sources, eco-friendly materials and civically inclusive protocols. In fact, Estonia is a
leader in digitalising public procurement; Estonia is one of only four OECD countries with a
full range of functions built into its e-procurement systems (OECD, 2021), and the link
between digitalization and sustainability is evident.
The Bürokratt program is part of the objective of the Estonian government to facilitate the
eco-friendly digitalization of their public system.
The Information System Authority (RIA) is the one developing the Bürokratt programme.
This governmental agency coordinates the development and administration of information
systems ensuring the interoperability of the state’s information system, organises activities
related to information security, and manages the security incidents in Estonian computer
networks.
Thorough
description The programme Bürokratt itself enables citizens or users to use public and information
services with virtual assistants through voice-based interaction. Bürokratt is not just an IT
project to create an Estonian state virtual assistant, i.e. a user interface – although this may
be necessary as an intermediate step. Instead, Bürokratt will allow a person to get
everything they need from one device with a virtual assistant in one communication
session. Bürokratt is thus an interoperable network of public and private sector AI
solutions, which from the point of view of the user acts as a single channel for public
services and information.
The implementation of this type of assistance programs inside the whole public system is
not easy in a national level. Main challenges are related to the novelty of the IA tools: still
in development and difficult to fully control.
Implementation On the other hand, this is a programme created specifically for the Estonian Public Service.
The digital innovation is everywhere nowadays and there are millions of well-founded
students and professionals working on this field. In a few years, the implementation facility
will rise, so now is the moment for all national public services to plant the seeds and have
a good digital infrastructure foundation, modernized but also socially inclusive.
The Bürokratt programme will grant better, greener accessibility to the public sector
services to many Estonian citizens, which is its most important practical impact. However,
Impact
this kind of programmes also send a message, breaking the usual barrier between social,
environmental, and digital to overcome social inequalities.
IA tools and gadgets are currently being studied by many specialists in the subject. Estonia
Transferability is a small country in general lines, but after proving the efficacy and efficiency of this
potential programme itself, its transferability potential is perfectly exposed. Even if it is a complex
initiative to conduct, it is clearly worthy.
Funding is mainly assured by the government of Estonia and the RIA national agency. There
Funding and
are also European funds dedicated to this initiative, especially since this is a whole plan to
sustainability
make the public services digital world more socially and environmentally inclusive.
Sources and further information:
https://www.ria.ee/en
https://www.oecd.org/gov/gov-at-a-glance-2021-estonia.pdf
https://e-estonia.com/carbon-footprint-of-estonian-digital-public-services/
https://e-estonia.com/estonia-a-european-and-global-leader-in-the-digitalisation-of-public-services/
https://www.ria.ee/en
https://e-estonia.com/story/
https://www.ria.ee/en/state-information-system/machine-learning-and-language-technology-solutions/burokratt
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
4.1.2. Private sector
Estanc “Circular Economy in Manufacturing" Initiative
Estanc is an Estonian company specializing in the design and manufacture of industrial stainless-steel solutions. It
serves various sectors, including energy, oil and gas, food and beverage, and pharmaceuticals. Estanc is
committed to sustainability and has implemented several initiatives to reduce its environmental impact.
Why is this such a good practice? Lessons learned
• Promotes resource efficiency within the
manufacturing processes by adopting circular
economy principles, such as waste prevention,
recycling, and product life extension.
• The company has realized the importance of
• Focuses on waste reduction and recycling
collaboration and engagement with suppliers,
throughout the manufacturing cycle by
partners, and employees to drive circularity
implementing measures to minimize waste
effectively.
generation and enhance recycling practices.
• It has also recognized the need for continuous
• Emphasizes product design for durability,
monitoring and assessment of manufacturing
repairability, and recyclability by creating products
processes to identify further opportunities for
that are built to last and can be easily repaired or
waste reduction and resource optimization.
disassembled.
• Encourages collaboration with suppliers and
partners to ensure the use of sustainable materials
and responsible disposal of hazardous substances.
Transferability potential Implementation complexity
Low High Low High
Low High Low High
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
The main objectives of Estanc's initiative are to reduce waste generation, promote resource
efficiency, and minimize the environmental footprint of its manufacturing operations. The
Objectives
company aims to implement circular economy principles, including waste prevention,
recycling, and product life extension, to create a sustainable and efficient production cycle.
Estanc recognizes that traditional linear manufacturing models result in resource depletion,
waste accumulation, and negative environmental impacts. By embracing circular economy
principles, the company aims to conserve resources, minimize waste generation, and
Justification
mitigate its ecological footprint. The initiative aligns with Estanc's commitment to
sustainable development, addressing the urgency of responsible consumption and
production.
The initiative involves the adoption of circular economy practices throughout Estanc's
manufacturing processes. The company actively seeks ways to reduce material waste,
Thorough increase recycling rates, and optimize resource usage. It focuses on product design for
description durability, repairability, and recyclability, aiming to extend the lifespan of its products.
Estanc also collaborates with suppliers to ensure the use of sustainable materials and
implements measures for the responsible disposal of hazardous substances.
The implementation of this type of assistance programs inside the whole public system is
not easy in a national level. Main challenges are related to the novelty of the IA tools: still
in development and difficult to fully control.
Implementation On the other hand, this is a programme created specifically for the Estonian Public Service.
The digital innovation is everywhere nowadays and there are millions of well-founded
students and professionals working on this field. In a few years, the implementation facility
will rise, so now is the moment for all national public services to plant the seeds and have
a good digital infrastructure foundation, modernized but also socially inclusive.
The "Circular Economy in Manufacturing" initiative has yielded substantial positive
impacts. Estanc has significantly reduced waste generation by implementing waste
prevention measures and enhancing recycling practices. The focus on product design for
Impact
longevity has increased the lifespan of its products, reducing the need for replacements.
The initiative has also helped Estanc streamline its operations, improve cost-efficiency, and
enhance its reputation as a responsible and sustainable manufacturer.
Estanc's "Circular Economy in Manufacturing" initiative presents a transferable best
practice for companies operating in various industries. The principles and strategies
Transferability employed by Estanc can be adapted and implemented by other manufacturing
potential organizations seeking to reduce waste, improve resource efficiency, and transition to a
circular economy model. The success of this initiative demonstrates the feasibility and
benefits of circularity in manufacturing.
The initiative's implementation costs are primarily covered by Estanc's internal investment,
as it considers them part of its commitment to sustainability. The company recognizes the
Funding and long-term economic benefits of resource efficiency and waste reduction. Additionally,
sustainability Estanc seeks opportunities for collaboration and funding support through government
programs, research grants, and partnerships with organizations focusing on circular
economy initiatives.
Sources and further information:
https://estanc.ee/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
4.1.3. Third sector
Let’s Do It Foundation "World Cleanup Day" Initiative
The Let's Do It Foundation is a non-profit organization based in Estonia. It aims to raise awareness about
environmental issues and promote civic engagement in solving them. The foundation organizes various initiatives
and campaigns to mobilize volunteers, communities, and governments to act for a cleaner and more sustainable
world.
Why is this such a good practice? Lessons learned
• Has significant global impact by mobilizing millions
of volunteers across different countries to actively
participate in cleaning up their local communities.
• Empowers individuals to take responsibility for
their environment, creating a sense of ownership • Through the World Cleanup Day initiative, the Let's
and pride in their communities. Do It Foundation has learned valuable lessons. It
• Raises awareness about waste pollution and its emphasizes the importance of building strong
environmental consequences. Through partnerships with local communities,
educational campaigns and clean-up activities, it governments, and organizations to ensure the
educates volunteers and the broader public. successful execution of clean-up actions.
• Encourages collaboration among diverse • The use of technology platforms has proven
stakeholders, including governments, non-profit instrumental in streamlining volunteer
organizations, businesses, and volunteers. registration, data collection, and reporting
processes.
• Is scalable and replicable, making it adaptable to
various countries, regions, and communities • The initiative also highlights the significance of
worldwide. ongoing educational campaigns to create lasting
behavioural change regarding waste management.
• Demonstrates the scale and impact of citizen-led
clean-up actions, it raises awareness among
policymakers and encourages them to prioritize
waste management and environmental
protection.
Transferability potential Implementation complexity
Low High Low High
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
The main objectives of the World Cleanup Day initiative are to raise awareness about waste
management, mobilize volunteers for clean-up actions, and foster a sense of responsibility
Objectives
for the environment. The initiative strives to engage communities, government bodies, and
organizations to participate in coordinated clean-up events across the globe.
Waste pollution is a global environmental challenge with adverse effects on ecosystems,
public health, and the aesthetics of cities and communities. The World Cleanup Day
Justification initiative addresses this issue by fostering collective action and raising awareness about
responsible waste management. It encourages citizens to take ownership of their
surroundings, promoting a sense of civic pride and social responsibility.
The World Cleanup Day initiative involves organizing large-scale clean-up events in various
countries, where volunteers come together to collect and properly dispose of litter and
Thorough waste in their local communities. The Let's Do It Foundation provides guidance, resources,
description and a global network of partners to facilitate the organization of these clean-up actions.
The initiative utilizes technology platforms to connect volunteers, track progress, and share
data on the waste collected.
The Let's Do It Foundation works in collaboration with local organizers, volunteers,
governments, and NGOs to implement the World Cleanup Day initiative. The foundation
provides guidance and support to local organizers, helping them plan and execute clean-
Implementation
up events effectively. Technology platforms, such as interactive maps and mobile
applications, are employed to facilitate volunteer registration, waste data collection, and
reporting.
The World Cleanup Day initiative has achieved significant impact since its inception. It has
mobilized millions of volunteers worldwide, leading to the collection and proper disposal
of tons of waste. The initiative raises awareness about waste pollution and encourages
Impact
behavioural change by promoting responsible consumption, recycling, and waste
reduction. Additionally, the initiative fosters community engagement and collaboration,
strengthening social cohesion and environmental consciousness.
The World Cleanup Day initiative offers a highly transferable best practice for non-profit
organizations and communities worldwide. The principles and methodologies employed by
Transferability the Let's Do It Foundation can be adapted and replicated in different countries and
potential contexts. The initiative's success demonstrates the potential for collective action, citizen
engagement, and global collaboration in addressing waste pollution and achieving
sustainable development goals.
The Let's Do It Foundation relies on a combination of funding sources to support the World
Funding and Cleanup Day initiative. It secures financial support through sponsorships, grants, donations,
sustainability and partnerships with corporations, philanthropic organizations, and governmental bodies.
Additionally, the initiative benefits
Sources and further information:
https://letsdoitfoundation.org/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
4.2. Best Practices - Germany
4.2.1. Public sector
Stadtentwässerung Dresden The circular way of water
The Stadtentwässerung Dresden, as part of the Dresden municipality, is an important player in the treatment and
circularity of water. This facility provides services on wastewater treatment, environmental analysis and the
planning and construction of wastewater facilities.
Its operations include a 1.850 km long sewer network and the central sewage treatment plant in Dresden-Kaditz,
with an operation area that extends beyond the city limits of Dresden, reaching 690.000 customers in the region
of Eastern Saxony. The facility uses waste products (sewage sludge, bio waste or rainwater) to produce gas and up
to 17.000 MWh of electricity, supplying up to 80% of its energy needs.
It developed and improved wastewater treatment infrastructure imagery to a wastewater treatment park - an
industrial plant where also a park can be found, and where old and new architecture is harmoniously embedded.
There are also native dry and wet biotopes, as well as protected plants and animals, a wild bird sanctuary, and a
small lake landscape with water-theme-related installations. This allowed a transformation of the perception of
the functional facility for wastewater treatment into a green oasis for all Dresdeners and visitors.
Why is this such a good practice? Lessons learned
• Its contribution to protection of the environment
and continuous development process to achieve
autarkic goals regarding use and production of
energy. • Initial waste management and wastewater
treatment can turn into an environmental
• Making the waste management circular and
interactive project.
perceptible and, therefore, more easily
acceptable. • Environmental projects can serve as a source for
education and as sustainable business model for
• Turning waste into an energy generating resource.
municipalities.
• Resorts to a holistic approach using a broad
• It is possible to embed wastewater treatment
spectrum of technology to uplift efficacy.
activities with ecologically relevant resources.
• Its educational value, through the Aquamundi
laboratory for school students as an integral part
of the facility
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⬤ ⚪ ⬤ ⬤ ⬤ ⚪ ⬤ ⬤ ⬤ ⬤ ⬤ ⚪ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
The circular way of water aims to protect the environment and to continuously develop
processes that aim to achieve municipal goals regarding the use and production of energy
aligned with the SDG. The “correct” water use relates to several SDGs and intends to make
Objectives
waste management and circularity more perceptible and easily accepted. Finally, turning
waste into an energy source improves efficiency, and its comprehensive approach
promotes a broad spectrum of technologies that uplift efficiency.
Water reuse is essential to any sustainability strategy, making it relevant to understand
how water that has been used can be treated and reused, thus reducing the pressure on
the environment and water resources. For this reason, Stadtentwässerung Dresden has
taken on the task of recycling wastewater from the central sewage treatment plants, for
Justification example, so that it can flow into the Elbe in a purified state, and filtering sludge and sand
to be disposed of in an environmentally friendly manner.
By processing water, sludge, and other related products, the company also produces
energy from renewable sources, reinforcing circularity and sustainability.
The Dresden water treatment systems provide a differentiated approach to wastewater
and the possibilities of water reuse and circularity. By putting in place an infrastructure
capable of treating wastewater in a way that ensures its reuse for adequate uses and even
energy production through sludge processing, this system reduces the pressure of
Thorough conventional water sources. Apart from the treatment of wastewater, reducing
description environmental impacts and the pressure over water systems, it shows the commitment to
circularity and more efficient resource use.
Despite the need for dedicated and advanced infrastructure, this shows a social and
environmental commitment to efficiency and sustainability, applied to a much-needed
resource, used daily by families, companies and ecosystems.
Many neighbouring municipalities and special-purpose associations channel their
wastewater to Stadtentwässerung Dresden or entrust it with multi-year operational
management tasks. This makes the company responsible - far beyond the Dresden area -
for future-proof and affordable wastewater disposal. The company is also increasingly
Implementation successful in the field of renewable energy generation by building on modern and
environmentally friendly models that help expand this area.
With new project ideas, like self-sufficient-energy sewage treatment plants or generating
heat from water, the company is making sustained efforts to use energy in an
environmentally friendly way, contributing to a sustainable and healthier planet.
This practice is having a positive impact by removing sludge and sewers, wastewater
purification and the environmentally friendly disposal of sludge, sand and rubbish.
Impact Therefore, the Dresden City drainage makes a long-term and promising contribution to the
environment and climate protection by using water as a resource and its
purification/reprocessing efficiently and sustainably and also generating energy for self-
consumption.
The modern Dresden-Kaditz sewage treatment plant is a contact point for many
delegations from home and abroad. It develops solutions for many regions where there is
inadequate drinking water supply and wastewater disposal.
Transferability In that case, such countries need to understand the importance of the correct use and
potential cleaning of water systems to protect natural resources in a long-term perspective for the
people who live in regions with poor water recycling systems. However, the
implementation of such solutions demands relevant investments that may be difficult to
reach for some regions or countries.
On the one hand, Dresden's urban drainage is financed by the municipality, which collects
money through taxes from private households and companies. On the other hand, the
Funding and
company finances itself through tenders and international projects with partners from
sustainability
various countries. These measures ensure the company's sustainability, making it possible
to implement its sustainability strategies and processes.
Sources and further information:
https://www.stadtentwaesserung-dresden.de/
https://www.stadtentwaesserung-dresden.de/wasserwelten/schuelerlabor-aquamundi/
https://www.youtube.com/watch?v=p4qQotUJmpE
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
4.2.2. Private sector
Duales System Deutschland GmbH Der Grüne Punkt (The Green Dot)
The Green Dot was founded in 1990 as the first dual system of its kind worldwide. Since 1991, it has been providing
a nationwide collection of used sales packages and getting raw materials from them for the closed-cycle economy.
To liberate industrial firms and retailers from their individual take-back and recovery obligations under the German
Packaging Ordinance, the Green Dot established a second (dual) disposal system besides the public-sector waste
disposal service.
The Green Dot is worldwide protected and one of the most widely used trademarks. In many countries, it is used
as a financing symbol for packaging recycling. The Green Dot is also a founding member of the European Grüner
Punkt umbrella organization PRO Europe.
Why is this such a good practice? Lessons learned
• It shows that private initiatives can combine • Waste as a resource is important and can be
business and combating environmental issues valued and reintroduced into the supply chain.
using sustainable methods, and that circularity can
be part of a successful business model. • The Green Dot model is a business model for
recycling and waste management, reducing
• There are two ways to adopt this model: joining environmental impacts.
the project by purchasing a licence or by setting up
a similar project at the local/national or • It can be joined by any organisation/
international level. company/business producing or using packaging.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⬤ ⚪ ⬤ ⬤ ⬤ ⬤ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
The Green Dot provides a positive input to sustainable development by looking at reusable
materials and the circular economy. It also promotes awareness by combining the business
sector with environmental concerns. It demonstrates how sustainable activities can be
Objectives developed by working with different used materials/waste by (private) households.
Nowadays, it presents modern ways of recycling and managing waste, ultimately
contributing to a positive state of the environment.
To liberate industrial firms and retailers from their individual take-back and recovery
obligations under the German Packaging Ordinance, the Green Dot established a second
(dual) disposal system besides the public-sector waste disposal service.
Justification
As the first system of its kind worldwide, it has since 1991 been providing a nationwide
collection of used sales packages and obtaining raw materials from them, inputting to the
closed-cycle economy.
Collective waste management is essential to ensure environmental quality and prevent
negative effects on biodiversity, nature and our daily surroundings. In that case, the Green
Dot is an essential mechanism to manage reusable materials, reducing waste and increasing
Thorough
circularity. Nowadays, the Green Dot is a leading provider of take-back systems and one of
description
the most widely used trademarks and a protected brand. The green dot ensures that raw
materials are not wasted and can be reused, ensuring not only a closed circular economy but
also a more sustainable economy.
One of the biggest challenges is to raise awareness among the population of the importance
of waste separation, unnecessary packaging consumption and correct disposal. It still
happens that consumers do not pay proper attention to waste separation or do not
understand the usefulness of this practice.
To counteract these, the Green Dot draws attention to itself through advertising campaigns
Implementation as part of global sustainability strategies and can therefore reach consumers more
frequently. Other economic sectors of the Green Dot can be mentioned as a further success
factor, such as markets metals, glass, plastics, and other materials, mainly obtained from
post-consumer collections. It also develops new methods and ways of recycling the different
materials. The Green Dot specifications for sorted recyclable materials from household
collections set the standard for the entire industry. Using this data, the audit teams of The
Green Dot monitor the quality of the raw materials provided.
The Green Dot creates awareness for proper packaging disposal and waste separation and
develops awareness about unnecessary packaging consumption through own or incorrect
Impact disposal. This is an example that shows that environmental protection and entrepreneurship
can work together, reducing environmental impacts of the production/consuming processes,
by ensuring correct waste management.
It is important to show the enormous contribution proper waste separation and disposal of
packaging has on the environment. Even though there is a waste disposal system in many
countries, there is still little education work being carried out locally, resulting in reduced
Transferability attention to the consequences of incorrect waste disposal. For this reason, there should be
potential more cooperation between environmental protection measures and waste management
companies in other countries to establish common guidelines. In addition, it would make
sense, as in this case, to learn from other countries that have already developed successful
waste management methods for themselves to find improvement areas to work on.
The Green Dot pictogram can be found on many recyclable packages and confirms
participation in a so-called Dual System, which is a privately run recycling and disposal system
that was set up alongside public waste disposal to handle the packaging waste. The whole
Funding and
system is financed by (i) the supply service provider, paid by municipal waste levies, and (ii)
sustainability
it also relies on the producers themselves. Since the introduction of the European Packaging
Directive, every supplier who brings his goods to the consumer in packaging must participate
in a dual system and pay levies to finance the disposal of the waste.
Sources and further information:
https://www.gruener-punkt.de/en/, https://www.youtube.com/watch?reload=9&v=oylK48Y1xDc, https://www.youtube.com/watch?v=yjuooql8kzA
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
4.2.3. Third sector
Tafel Dresden e.V. Tafel Dresden (Foodbank)
The first German food bank was founded by the initiative group Berliner Frauen e.V. in Berlin in 1993 to improve
the situation of the city's homeless. A member of the group, inspired by the New York City Harvest system,
suggested the idea of collecting food that is "surplus" according to the laws of market logic and passing it on to
people in need and social institutions, which was a simple and effective process.
In the past 30 years, food banks have developed into the largest social movement of our time, rescuing food and
passing it on to socially disadvantaged people. A role model far beyond the country's borders: "Feedback" in Cape
Town, South Africa, a food bank in Sidney, Australia, the Wiener Tafel in Austria and the Swiss Tafeln were founded
based on the German model.
The Tafel Dresden association was founded on 7 March 1995, and nowadays it has involved about 200 volunteers,
those being its main workforce.
Why is this such a good practice? Lessons learned
• This is only the beginning of a path towards more
sustainable use of food and prevention of food
• Tafel Dresden distributes around 2.500 tonnes of waste.
food yearly, supplying around 5.000 people weekly
• The figures show that the contribution made by
via food shops and distribution points.
the food bank is far from sufficient: 265.000
• Tafel Dresden also offers direct deliveries to social tonnes of food are saved by the food bank every
institutions, old and sick people, and people with year, but 18 million tonnes are still thrown away.
disabilities.
• Goal 12.3 of the 2030 Agenda for Sustainable
• It involves actors of the local community and Development states that global food waste should
prevents food waste. be halved by 2030. The food banks have been
drawing attention to this issue with campaigns to
reduce food waste.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⬤ ⬤ ⬤ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⚪ ⚪ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Sustainability
Tafel Dresden strives to collect food of impeccable quality that would otherwise end up in
the rubbish and distribute it to the socially and economically disadvantaged for a symbolic
amount. It supplies around 5.000 people each week via food shops and distribution points,
also offering direct deliveries to social institutions, old and sick people, and people with
Objectives disabilities. It involves actors of the local community and prevents the waste of food.
This best practice example symbolises also a meeting point for people, according to the
values of sustainability, justice and loyalty. It assumes social responsibility and advocates the
sustainable use of food, not being guided by any political orientation but only by the higher
goal of offering help to as many people as possible.
In Germany, as in many other countries, many tonnes of food are wasted daily, even though
they would still be edible and in good condition. At the same time, there are millions of
Justification
people lacking basic foodstuffs. The Tafeln try to compensate for this by collecting food in
good condition and forwarding it to the disadvantaged.
The Tafeln, a private aid organisation founded in Berlin, ensures that food that is still good
and edible is not senselessly wasted. At the same time, many people in Germany are lacking
basic foodstuffs. This way, the Tafeln fills a gap by distributing the food they have saved to
those in a socially disadvantaged position.
Thorough
description Another positive contribution made by the Tafel is a meeting place for many people from
different backgrounds, who can come together at the Tafel and exchange ideas. In this way,
this aid organisation also contributes to social participation and empowerment.
Furthermore, through their commitment, the food banks make a sustainable and economic
contribution to the 2030 Agenda by advocating a socially responsible approach to food.
Probably one of the biggest challenges of the food banks is to distribute the rescued food
equally to all its users, as there is usually barely enough food to provide everyone with the
same amount. Furthermore, it is a hurdle to convince grocery shops to donate their still
edible products to the food bank instead of throwing them away according to food
Implementation regulations.
Nevertheless, the food banks are a success because they take care of the nutritional needs
of many people in need of help and also offer courier services for the elderly and the weak
who are limited in their mental and physical mobility.
Nowadays, food banks are found throughout the world. Therefore, their effects are already
being felt worldwide, saving non-perishable food, saving resources and increasing awareness
regarding food consumption. People are shown, regardless of their social situation, what
Impact they can still consume without being influenced by the best-before date. In contrast,
considering the social aspect, the food bank connects people who are in similar situations
and creates a feeling of togetherness and solidarity. The reduction of hunger thus contributes
to sustainable development.
This best practice has already transferred to cities like Sydney and Vienna, as well as other
cities in Germany. The food bank is a good example of how to deal with food and its resource-
saving consumption, justifying the fact that many cities around the world have recognized
Transferability the importance of these actions.
potential However, there is still room to raise awareness of the fact that food rescue affects the
environment and one's own private life and society. Therefore, this topic should be publicized
in the media, which can lead to more initiatives and commitment in other countries and
regions.
Even if, on certain sub-areas, it receives financial support from the federal and state
governments (a very low amount), the Tafel is a private aid organization.
Funding and The food bank is therefore heavily dependent on donations and local help. Costs arise from
sustainability shop rent, transport vehicles, fuel and, last but not least, permission to pick up groceries. To
be able to help others, the food bank itself is dependent on help, which requires an
articulated approach from local stakeholders and networks.
Sources and further information:
https://www.tafel.de/, https://www.tafel-dresden.de/
https://www.bing.com/videos/search?q=tafel+video&view=detail&mid=C308CF50C8D7BA098D5FC308CF50C8D7BA098D5F&FORM=VIRE
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
4.3. Best Practices - Spain
4.3.1. Public sector
Environmental and Educational Proposals Environmental Resource Center
The Environmental Resource Centre is a reference on disseminating new trends and challenges in environmental
management, sustainability, environmental education and citizen participation, increasing awareness for
sustainability-related matters.
Being an eco-efficient and bioclimatic building, designed and constructed according to the principles of
sustainability, applied to all phases of the project, it is an example of sustainability and an inspiration source for
other similar initiatives.
Sustainability has been framed as a whole, and energy saving and reduction in water consumption have been the
most important challenges faced when developing the centre, which illustrates the concerns of public entities with
these matters, sending a positive signal to all community regarding sustainability and the shift toward more
efficient use of resources.
Why is this such a good practice? Lessons learned
• It is an environmentally friendly building that can • It shows that sustainable buildings are possible and
visited and experienced by all. an existing reality nowadays.
• It spreads environmental awareness to the • Integrating environment-related educational
community and a positive message regarding resources in an eco-efficient building enhances its
sustainability. impact, increasing its notoriety and generating a
• It received the Award for Sustainable Building in the positive awareness cycle.
Castilla y León region, which increased its notoriety. • It is essential to have sustainability integrated into
• It was selected to represent Spain in the World local and regional references, incorporating local
Conference "Sustainable Building Challenge 08", values and boosting different kinds of social
which framed a collective identity. activities.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
The Centre was conceived as part of social, technical and educational resources envisaged
to allow enjoyment, and experimentation and to improve environmental awareness.
Objectives This way, it aims to increase awareness of the need for greater sustainability in all
communities, presenting itself as an example of the efforts necessary to achieve
sustainable development.
In a context in which environmental challenges, such as soil consumption and erosion,
climate change or excessive consumption of natural resources, are reaching relevant levels,
the need to involve the community to think about and resort to more sustainable
Justification behaviours is essential.
The Centre can be considered a reference for sustainability, both for the used building
constructions and the actions and training it hosts and promotes.
The Centre hosts an Environmental Education and Interpretation area, as well as an
administrative and multifunctional area, such as an assembly hall. The Centre is eco-
efficient as its design and construction incorporate bioclimatic and sustainability principles.
The building is an emerging and transparent prism designed with a semi-buried ground
floor that reduces its impact on the environment and its surroundings. Concrete and
thermal efficient clay were used on the walls, as well as recycled paper cellulose fibre as
insulation, allowing relevant energy savings, complemented by the general cooling-radiant
floor air conditioning system that uses solar thermal energy, reducing the energy use for
Thorough heating or cooling.
description
The illumination resorts to low-consumption lamps and a management system that
regulates the luminous flux depending on the needs.
The car park is partially hidden between native vegetation and pergolas made with
photovoltaic solar panels that provide the building with the necessary energy, and the
surplus is incorporated into the general network, made available for other users and needs.
The surroundings of the building have a drainage system that allows the capture and
collection of rainwater and its filtration through collectors and pipes for its subsequent
reuse for all types of uses except human consumption.
Saving energy and reducing water consumption were the most relevant challenges faced
by the project.
The Centre has been awarded the first Castilla y León Sustainable Building Award, convened
Implementation by the Castilla y León Construction Institute and the Ministry of Development. It has also
obtained the prestigious Green Seal certificate awarded by the Green Build Challenge (GBC)
and was selected to represent Spain at the World Conference "Sustainable Building
Challenge 08", held in September in the Australian city of Melbourne, as an example of
sustainable construction of a non-residential building.
The most notorious impacts of the Centre are the generation of community awareness
about sustainable constructions as well as the involvement of the community involvement
in educational and social activities of the Centre.
Impact It should be noted that all activities held and developed by the Centre have a low
environmental impact due to its eco-efficient and bioclimatic features. Furthermore, the
Centre is nowadays a reference point for the dissemination of all matters related to
sustainability, providing a positive boost towards sustainability, environmental education
and citizen participation.
The methodologies, techniques and, above all, the philosophy underlying the construction
Transferability
of the Centre can be applied in other places or countries with the necessary adaptations
potential
according to the characteristics of the context.
Funding and The Centre is a facility that belongs to the Castilla y León Region, which means that it is
sustainability supported by the region and by the activities and services offered.
Sources and further information:
https://praecyl.es/que-es-el-prae/que-es-el-prae-descripcion
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
4.3.2. Private sector
Green Forest Green Forest Brand
The Green Forest (GF) brand differentiates by having a sustainable approach to fashion, also ensuring the adoption
of fair-trade criteria and principles in its business model. This follows a social compromise between suppliers and
consumers on which sustainability and long-term use of products are key aspects, providing an alternative to “fast”
fashion and product wear.
Its approach to sustainability involves social, environmental and economic matters, by ensuring that all processes
used in manufacturing and commercialization comply with high standards about human rights, and also by causing
a positive impact on society, promoting reforestation initiatives.
To ensure notoriety and further push for change, it engages in several networks relating to sustainability principles,
reflecting the relevance of partnerships and their associated positive impacts.
Why is this such a good practice? Lessons learned
• It shows that there can be a sustainable approach to
fashion, resulting in a positive impact on all elements
involved in the business (raw materials, workers,
• The GF brand implements sustainable practices and
customers and local communities).
carbon footprint mitigation actions in a sector with a
significant role in resource consumption and short • The customer is directly involved in the reforestation
use cycles of products. program, reinforcing social responsibility and
involvement in sustainability and environmental
• It focuses on workers' well-being as an added value
quality.
element to its business, ensuring the visibility and
active role of good working conditions. • It resorts to an efficient supply chain, taking the
best out of regional characteristics. Cotton, an
• It supports the local economy and provides a
essential raw material for fashion, is highly water
positive impact by promoting local actions, such as
demanding. However, its impacts can be reduced
reforestation initiatives supported by customers.
if sustainable production is located within strategic
regions where rain is abundant enough to sustain
cotton production.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
The GF brand was born with the clear objective of being a vehicle for social and
environmental transformation through sustainable fashion. Its founders and workers have
projected their values and principles in the form of clothing, such as t-shirts, shirts and
Objectives
sweatshirts. It also embeds a different way of understanding life, art and fashion. This way,
a business with a different background was developed, also spreading a message of
sustainability, conservation of biodiversity and respect for people.
Green Forest started in late 2017, positioning itself as an alternative production model to
conventional textiles. Their founders are engaged in nature and concerned about the
Justification
current situation on climate change, reflecting their position on their fashion products, and
involving their customers in environmental actions.
GF is a brand of sustainable fashion. To ensure that all production processes comply with a
demanding sustainability framework, the brand takes care of each step in the elaboration,
production and shipment of its products, ensuring reduced environmental impact.
Their concept aims to change the way of dressing, be transparent and make people aware
of the impacts behind each label. The production supports factories in India to help them
Thorough work in dignified and safe conditions, generating a positive social impact. This also allows
description GF to have sustainable agriculture and techniques to produce the materials used in their
business.
For each ecological shirt, ecological t-shirt or sustainable and ecological sweatshirt that is
sold, a tree is planted and taken care of, compensating for the CO2 emitted by the garment
due to its maintenance (like washing and ironing). In addition, GF carries out their own
reforestation, collaborating with town halls, NGOs and companies dedicated to this action,
creating partnerships and networks mostly focused on environmental quality.
The GF business faced some challenges during its implementation phase. Other than the
natural constraints of starting a business from scratch, the main focus of the brand is on
the behavioural change of the fashion community. This implies the capacity to
communicate proactively, creating engagement and justifying the need for business with a
Implementation different background.
Nowadays, there are already notorious effects of the brand’s implementation. Its workers
have their well-being looked after, ensuring good working conditions, and sustainability
principles are reflected in all business stages, from production to sale. Ultimately, GF, other
than having found its sustainability, contributes to sustainable development as well.
The main impacts of the GF brand relate to social and environmental dimensions. By
ensuring its worker's well-being, implementing sustainable techniques to produce their
raw materials, supporting the local economy, encouraging respect, equality and
Impact environmental awareness of the community it has provided positive input towards
sustainability and several SDG targets. In addition, the mitigation of the carbon footprint
by their reforestation programme is also to be valued. The 10.500 planted trees have
helped to recover several forest areas in Spain.
The GF philosophy can be applied in other businesses. There are no geographical or cultural
Transferability barriers to implementing a sustainable fashion business. On the other hand, its
potential reforestation programme and positive communication towards sustainability and climate
change can inspire related businesses to have a greater role in sustainable development.
The main sources of funding are the customers that purchase the brands clothes.
Funding and
Marketing strategies, educational activities and the use of social media are key aspects to
sustainability
keep the costumers and the community engaged, also contributing to sustainability.
Sources and further information:
https://greenforestwear.com/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
4.3.3. Third sector
Overconsumption and the climate crisis
Amigos de la Tierra (Friends of Earth)
campaign
The Friends of the Earth (FotE) is an ecological association that intends to increase awareness of sustainability and
ecological balance by sharing key data about overconsumption and its environmental impact. Ultimately, by
making overconsumption impacts more notorious, it is intended to set a baseline from which engagement actions
are developed, promoting behavioural shift, leading to improved and efficient use of resources by all society.
This approach implies creating visibility and awareness on several interconnected sustainability matters, such as
climate change and action. By doing so, this campaign provides relevant information and documental sources to
be used by stakeholders in increasing their knowledge and accountability on the efficiency of some processes and
consuming processes.
Why is this such a good practice? Lessons learned
• Everyone can have an active role in demanding
• Provides community members with awareness and sustainability and promoting environmentally
knowledge about the causes and impacts of friendly behaviours.
overconsumption, making everyone’s role and
• The community can support climate action
possible contributions clear.
campaigns and adopt more sustainable behaviours,
• It stimulates the community's involvement to act by increasing the accountability of local, regional and
developing critical thinking and increasing collective national stakeholders.
responsibility and accountability.
• It is essential to be critically aware of what we, as
• It allows access to learning contents and relevant a society, consume and to stimulate responsible
documental resources that may help improve buying (thinking twice before buying
behaviours and social awareness. goods/services by asking: do I really need it? And
for what?)
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
The campaign's main objective is to spread awareness about the impact of
overconsumption on the environment and the whole society. It also aims to encourage
Objectives behavioural change by providing impacting information and documental sources to
promote knowledge dissemination with different targets and depth levels, pushing further
for sustainability in a knowledge-supported way.
Most societies' living standards nowadays are based on an expected continuous growth,
mainly supported by consumption. This leads to an overwhelming extraction of natural
resources to support production and consumption, generating significant waste amounts,
which does not reflect the principles of sustainable development. This campaign reflects
Justification on this matter, showing how it is entrenched in our way of life and how difficult it can be
to try and move away from it. However, by identifying its downfalls, and the fact that it
does not ensure equity or sustainability, also endangering environmental quality is
presented as a motivation to promote change and gradually increase the sustainability
factor in our daily activities and societies.
The “Overconsumption and Climate Crisis” campaign was initiated by FotE NGO to address
the community and the policymakers on overconsumption and climate change. By
establishing a link between these matters, it pushes for decision-making and concrete
actions to reduce overconsumption, impacting positively on climate change and resource
Thorough use.
description It resorts to facts and relevant qualitative and quantitative data about overconsumption,
spreading its message using several communication tools, such as its website, social media
channels, and also physically by the NGO members and volunteers. By using adapted
channels to its target audiences, FotE is having an increasing impact on society, ultimately
pushing for steady changes towards greater sustainability.
The FotE actions and campaigns have been mostly implemented by disseminating
knowledge and gathering visibility to the overconsumption impacts. It approaches different
target audiences by using different communication channels. By trying to involve the
Implementation
younger generations, it expects to have a continuous impact and produce long-term effects
on the behavioural change and accountability of policymakers and social and economic
stakeholders.
The FotE campaigns have been achieving some success. By increasing critical thinking about
the real needs behind consumption patterns, FotE is promoting community awareness
about the challenges and impacts of overconsumption of goods and services. In turn, this
is leading to a greater involvement of community members and policymakers on climate
Impact change-related matters.
Even if some challenges remain, like the need for further behavioural change and for more
measures to be adopted at the different levels (local, regional, national, European), these
campaigns are helping everyone to take a step towards social, economic and
environmental sustainability.
There is relevant transferable potential in this practice due to its flexibility and adaptability.
In fact, it can be adapted according to the environmental context, culture and political
Transferability baseline of the community. The main triggering effect is the understanding that actual
potential development models have reduced sustainability, which leads to the need to change
behaviours and adapt to a development pattern on which sustainable development is the
main focus.
This is an ongoing campaign, maintained continuously visible through the website, social
Funding and media and physical events of FotE. This campaign is being supported by the associated
sustainability members of the NGO and its donors. It has been gradually implemented with the help of
the municipalities and other local stakeholders, which helps to share its costs.
Sources and further information:
https://www.tierra.org/sobreconsumo-y-crisis-climatica/
https://tierra.org/sobreconsumo
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
4.4. Best Practices - Greece
4.4.1. Public sector
Heraklion Municipality Dimoskopio HUB
The Heraklion Municipality’s HUB ”Dimoskopio” is an innovation and entrepreneurship centre created in 2018 to
help Heraklion shift into a “Smart City”, stimulating local interdependencies and synergies.
To do so, infrastructures to boost social and entrepreneurial cooperation are provided, increasing the foundations
for new partnerships to be created and to strengthen existing ones.
One of Dimoskopio's foundational dimensions is the Democratic Dialogue framework, where all relevant parties
are to be involved and have an active role within the municipality’s partnerships and networks. This means that
the Dimoskopio is, nowadays, one of the main structures and organisations of Heraklion City, providing partnership
opportunities and increasing stakeholder involvement in several work areas, ranging from the social to the
business dimensions.
Promoting the entrepreneurship culture in the city, and especially amongst younger generations, innovation,
developing capacities for SMEs, and promoting democratic dialogue can be considered the main motivations of
Dimoskopio, ultimately leading Heraklion to a more sustainable and interconnected city, on which mutual
responsibilities are understood and shared constructively.
Why is this such a good practice? Lessons learned
• Local authorities are key in promoting
entrepreneurship and an innovative mindset
among citizens, launching the necessary basis for a
more sustainable path on which partnerships and
• Dimoskopio provides dedicated infrastructures for collective cooperation are essential to generate a
entrepreneurship and innovation, especially positive development cycle.
among younger people.
• The large-scale dissemination and promotion
• It offers free-of-charge capacity development for effect that local authorities can reach, based on
entrepreneurs based in Heraklion city, providing the first level of governance and proximity to
steering and guidance by professionals. citizens is an effective tool to increase awareness
and engagement.
• It promotes practices that can be specifically
related to SDGs. • On the other hand, Local Authorities – especially
because they are within the public sector sphere –
might face bureaucratic obstacles that may hinder
and slow down these processes, making them less
attractive to the private sector.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⬤ ⚪ ⬤ ⬤ ⚪ ⚪ ⬤ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
The Dimoskopio’s objectives are to improve the entrepreneurship culture in Heraklion City,
supporting those who aspire to create their own business. To do so, consultation and
practical knowledge are offered, as well as special conditions for newcomers to start and
maintain their businesses, such as free job spaces.
Objectives
Furthermore, those involved in Dimoskopio take part in a democratic dialogue space for
crucial local issues related to entrepreneurship and other sectors as well, increasing their
involvement with local and regional matters, which may help them steer their business
development and innovate according to local needs and expectations.
With the creation of this HUB, the Heraklion local authorities intended to provide a boost
to local citizens, by improving conditions related to entrepreneurship and stimulating
innovative careers and approaches.
Justification
At the same time, it created a platform to increase physical and social networking,
strengthening the collaborative spirit and creating potential opportunities for cooperation
between institutions and citizens.
Upon its creation in 2018, Dimoskopio Hub intended the fill the gap in the availability of
cooperation facilities, on which citizens would find support to develop their own businesses
and improve their social capacity.
On this matter, 3 main service types are available for Heraklion residents i) consultation
Thorough services on entrepreneurship support, ii) networking possibilities, including participation
description of beneficiaries in innovation contests, entrepreneurship workshops, career days and
mentoring and consultation of business missions and iii) promotion of Democratic Dialogue
for the planning and implementation of cooperation and networking amongst businesses.
Within this framework, Dimoskopio offers mediation and coordination services of talks and
negotiations for complex social and business issues in the city.
The Dimoskopio’s implementation has faced some relevant challenges, such as the impacts
resulting from the COVID-19 pandemic season, which caused no events and meetings to
take place.
Implementation Nevertheless, the creation of a physical infrastructure in which sustainability is ensured by
its public nature, allowing for the involvement of policymakers that can help solve the
challenges entrepreneurship is facing through legislative actions reflects the relevance of
the services made possible by Dimoskopio.
The main impact of “Dimoskopio” is the reinforcement of the development capacity of SME
owners or start-uppers. This support is offered free of charge, reducing the gap and
inequalities amongst citizens, and giving opportunities for more people to develop their
Impact careers and professional prospects.
The training offered covers, among others, issues such as responsible entrepreneurship for
SMEs, personal branding workshops, family business succession and financial knowledge
for SMEs and small shops.
The transferability potential of this practice can be high, as these public sector business-
support units are common in many European countries. These kinds of structures can be
Transferability managed by Chambers of Commerce and Industry, but also by Local Authorities with
potential thematic expertise. The fact that Local Authorities are on the governance level closer to
citizens has high relevance in ensuring that the full potential of said structures is achieved
by adapting it to local needs and expectations.
Dimoskopio's sustainability is ensured by the Municipality, which provides the necessary
Funding and
funding for all functionalities to operate. This means that services such as training,
sustainability
mentoring and capacity building are free of charge for beneficiaries.
Sources and further information:
www.dimoscopio.gr
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
4.4.2. Private sector
Pilot project in Crete: Elounda Palm Hotel &
SUPMed Project Suites, Infinity Blue Boutique Hotel & Spa,
Paralos Lifestyle Beach
Plastic has a historical role in our lives and the European economy. Unfortunately, it is not widely recycled (less
than 30% of plastic waste collected) and is estimated to account for over 80% of marine litter. The 10 single-use
plastics (SUP) most often found on Europe’s beaches make up 50% of the marine litter. Plastics take hundreds of
years to break down, causing irreversible damage to ecosystems, biodiversity, and human health.
With this in mind, 3 hotels participated in the pilot project “Reducing the Consumption and Disposal of Single-use
Plastics in the Tourism Industry in Cyprus, Greece and Malta” funded by EEA and Norway Grants Fund for Regional
Cooperation, which was an opportunity to implement action on this transnational challenge.
This allowed hotels to reduce SUP use and its impacts on the environment, accelerated the move to sustainable
resource-efficient business models by replacing SUP with environmentally friendlier alternatives (developing a
bespoke free web-based decision-support tool that included life cycle analysis) and contributed to a positive
change in Crete's coastal areas by reducing the visual impacts of SUP.
Why is this such a good practice? Lessons learned
• Supports the tourism industry to become more
sustainable and resource-use efficient, reinforcing • Hotel managers are eager to move to a more
its commitment to environmental quality. sustainable business model and to replace SUP if
they have readily available and affordable
• Reduces environmental impacts and contributes
alternatives.
positively to climate change by reducing plastic
production and waste that impacts ecosystems • Adoption of sustainable business models from
negatively and with potentially high costs. hotels attract eco-conscious guests.
• Increases demand for recycled plastics, supporting • Environmental protection is an increasingly
the sustainable development of relevant common request for the tourism industry.
economies.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
The “Reducing the Consumption and Disposal of Single-use Plastics in the Tourism Industry
in Cyprus, Greece and Malta” project addressed the urgent EU challenge of plastics,
specifically SUP. The project's main objective was to implement a common solution to help
the tourism sector reduce consumption, disposal and impact of SUP, in line with EU
Directive 2019/904.
Objectives Through the project, three coastal tourism establishments in Crete were supported via
pilots to move to sustainable resource-efficient business models that identified and
replaced commonly used SUP with environmentally friendlier, readily available and
affordable alternatives, by developing a bespoke free web-based decision-support tool
(DST) to include lifecycle analysis. The expected result was to reduce the adverse effects of
human activities on the environment.
The main focus is reducing SUP use as it presents a significant environmental challenge.
Considering the role that some organisations, such as hotels, have on this matter, either
Justification due to intense use patterns or replicability effects, the project focused on reducing
consumption and on the efficient disposal of SUP and finally on limiting adverse effects of
human activities and consumption over the environment.
The project aim is to reduce the consumption, disposal and impacts of single-use plastics
(SUP) in the tourism sector.
Three tourist establishments in Crete were supported to replace SUP via a bespoke free
web-based decision-support tool (DST) that showed viable and available alternatives to the
Thorough most commonly used SUP, considering the cost and environmental impacts of each
description alternative.
Following the completion of the pilots, best practice guides were created presenting the
findings of the pilots, the impacts of plastic waste on human health and the environment,
how to reduce SUP in the tourism and other sectors and what environmentally friendlier
and affordable alternatives are available.
The project's implementation went through several phases, namely, the selection of pilot
establishments, a survey and monitoring of their stakeholders’ behaviour regarding the use
of SUP. Implementation focused on the identification of market alternatives, the
Implementation
development of the decision-support tool and running pilots in those hotels using the DST,
which included workshops development of bespoke action plans for the pilots and, finally,
the development of best practices guides.
The most relevant impacts of the participation of those hotels in this project were the
reduction of consumption and disposal of SUP that leak into and have detrimental impacts
as litter on marine and terrestrial ecosystems, the replacement of SUP consumed in hotels
Impact
with alternatives and the adoption of more sustainable business models. Finally, this
allowed. Finally, this increased the demand for recycled plastics providing a positive
stimulus in this market sector.
There is relevant transferability potential of this good practice within the accommodation
and catering sector. This is mostly because all hotels have room to improve the role of
Transferability
sustainability in their business models and enhance their environmental policy.
potential
Furthermore, provisions of the EU Directive 2019/904 on plastics concern all hotels in
European countries.
The EEA and Norway Grants Fund for Regional Cooperation was the main funding source
Funding and of the project. However, the change to more environmentally friendly alternatives resorted
sustainability to own sources of the hotels. Also, there were some financial gains from that shift, which
allowed an added leverage power on the project execution.
Sources and further information:
https://www.supmed.eu/en/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
4.4.3. Third sector
Promoting Women’s Entrepreneurship and
Women do Business (NGO)
Gender Equality in the Workplace
Women Entrepreneurship in Crete is 26,5%, while in Greece is 24,5%, while women's unemployment rate (16,2%)
is higher than men's (10%), and during the COVID period, it doubled. Women and men are at the same level of
economic literacy. However, 45% of men and 35% of women believe women are less suitable for managing their
finances. Women are often in the spectrum of "invisible work", taking care of the household, being caregivers of
the elderly, and even working in companies under the name of their husbands, which decreases their visibility.
Women are prejudiced because of their gender and are still facing stereotypes and prejudices.
According to the European Institute for Gender Equality, reducing the gender gap in the EU will create 10,000,000
jobs and increase GDP by 3.15 trillion by 2050.
To help promote this change, the non-profit organization "Women Do Business" (WDB) started its first pilot
activities in May 2019. One relevant element of WDB is that the whole initiative started in an insular area, and it
emphasizes remote areas, in which stereotypes usually have a stronger presence.
Why is this such a good practice? Lessons learned
• Based on their experience, WDO concluded that it
• This initiative is a good practice because it is not enough for a woman to obtain technical
supports women who want to implement an idea skills, such as how to create a business plan to start
as a business, changing the limiting beliefs and a business, because she will require other essential
stereotypes around the position of women in pillars to feel empowered and start something on
entrepreneurship. her own.
• It helps build trust and empowers women in the • It is essential to have an integrated approach to
business world, promoting positive social change. increase the chances of success of women
entrepreneurs.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Business Practices
The WDO's main objective is to support women who wish to implement an entrepreneurial
idea or develop a business by empowering them and also promoting gender equality in the
Objectives workplace.
This will lead to social evolution and the reduction of socioeconomic barriers women
usually face that do not affect men.
WDB builds its action on the act for Human Rights and against any form of Discrimination.
It supports unemployed women and helps women find their work-life balance. Its activities
Justification include volunteering and, as a result, there are active networking and citizenship activities
that add value to women's intentions and skills, also uplifted by Lifelong Learning activities
developed by WDP.
The non-profit organization Women Do Business started its first pilot activities in May 2019,
and it offers a modern and holistic approach to women empowerment and
entrepreneurship based on four main pillars: i) empowerment, events of inspiration –
focusing on motivation, events are organized to highlight stories of women entrepreneurs
Thorough
& interviews online with women entrepreneurs in Greece – highlighting women as role
description
models; ii) Education: provided online or in person through workshops and seminars; iii)
Mentoring-Guidance: support on practical approaches and implementing an idea through
an incubator of Women Do Business; iv) Networking: by bring people closer with actions
and initiatives focusing on networking and partnership opportunities.
The implementation of the WDB projects is done by a group of 78 people of which 2 are
employees. WDB has developed a remarkable Voluntary Program employing 35 volunteers
from all over Greece (Chalkidiki, Thessaloniki, Trikala, Ioannina, Rhodes, Athens, Crete) in
different Departments such as human resources, project management, fundraising, social
Implementation media, events, coordinating virtual assistance.
Its volunteer team is the backbone of the Organization, as all relevant actions towards
women are supported by a dedicated group of people who selflessly provide their
knowledge and skills.
The search and demand for WDB activities reflect its impact and positive role on women's
empowerment and upskilling. Up until now, more than 1.300 women benefited from their
participation in several actions and 8 new enterprises were created through the WBD
Impact programmes.
Of the women involved, 78,5% declare to have become more self-confident, 81,1%
mention that it has developed the ability to implement a business idea, and 89,7% feel like
they belong in a supportive community.
There is relevant transferability potential of this good practice to other regions, because
the issues faced by women are similar throughout Europe, even if in a varying degree.
Transferability
potential Nowadays, several women who want to start a business still need support in areas such as
empowerment, education, mentoring and networking, reflecting the need for such
structures to help them.
To ensure its sustainability, WDB managed to build a fundraising plan to support its
Funding and activities and events. Furthermore, it maximizes every fund opportunity arising from
sustainability channels such as European funds, Institutional Corporate Social Responsibility,
sponsorships, and the revenues from selling its own original merchandising.
Sources and further information:
https://womendobusiness.eu/en/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.5. Best Practices - Cyprus
4.5.1. Public sector
Deputy Ministry of Research, Innovation and Cyprus National Digital Strategy 2020-2025 –
Digital Policy Digital Cyprus 2025
The Digital Cyprus 2025 results from a National Strategy that aims to digitally transform Cyprus across its
government, society and economy, by increasing information availability and quality, providing a positive message
to society regarding transparency and accountability.
The purpose is for Cyprus to become a society that is fit for the future, on which a knowledge-based economy
promotes Cyprus' competitiveness, positioning it as a relevant European player supported by an improvement in
digital technologies.
Why is this such a good practice? Lessons learned
• It has a country-wide implementation scale,
reflecting a positive message on accountability and
transparency.
• It is an ambitious initiative, showing commitment • This practice can have a huge impact on a country’s
from policymakers and national stakeholders to government, society and economy, as it provides a
help steer the country’s development towards new framework and baseline for internal
greater sustainability, in which everyone can be processes and shared responsibility.
involved. • Its success relies on the engagement of relevant
• The expected impact is significant, as it will provide parts of society, which can also impact the quality
a nationwide repositioning in the way several of life of citizens and residents.
processes are developed, launching a path
towards optimisation, on which sustainability has
a relevant role.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⬤ ⚪ ⚪ ⬤ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The Digital Cyprus 2025 is the National Digital Strategy of Cyprus to promote digitalization
of the country across three main dimensions, namely, governance, society and economy.
Objectives It aims to pave the way towards Cyprus becoming a “fit for the future” society, with a
knowledge-based economy and a competitive regional player, in which digital technologies
have a greater role.
Considering the globalisation processes, which reflect several transformational challenges,
such as equity and inclusion within socioeconomic development, untapped opportunities
and economic competitiveness, Cyprus' national entities decided to promote digital
transformation and accelerate progress by reforming the foundations of society and
Justification
economy to be more resilient. To address this challenge, the Deputy Ministry of Innovation,
Research and Digital Policy was established, which, in turn, defined the National Digital
Strategy. This strategy defines a path and a role in digitalization, which is expected to lead
to greater optimisation and better functioning systems and society overall.
Cyprus’ digital transformation relies on the achievement of four strategic objectives,
namely, i) technology that works for people, ii) a vibrant, sustainable and resilient digital
economy, iii) an open democratic and inclusive digital society, and iv) green, digital
transition for Cyprus. In addition, it relies on four guiding principles, namely, user-centred,
digital by default, secure design, and innovative by principle.
All initiatives are encompassed in four strategic portfolios (Digital Government, Digital
Thorough Infrastructure, Digital Economy and Digital Society), which contain specific initiatives
description regarding the transformation of the government and the transformation of the national
infrastructure, economy and society.
The mechanism used to realise the required digitalisation governance for the national
digital transition and the digitalisation competency is a new operating model, “Government
as a Platform”. This model will enable the government to foster a digital ecosystem where
the industry, academia, citizens and residents of Cyprus all contribute to the digital
transformation.
The main challenge when implementing relates to the sheer size and complexity of the
whole scale where it balances. However, the achievements arising from its implementation
have a diversified nature and dimension, such as a fully digital government using data
Implementation effectively and adopting new or developing existing technologies, a resilient, robust and
secure infrastructure, a strong digital economy, a more vibrant ICT sector supporting digital
transformation and at the same time diversifying the economy of Cyprus, more digital and
competitive industries and a user-centred, accessible and inclusive digital society.
The main expected impacts are the enhancement of reliability, security and resilience and
the development of increased trust in the system and technologies. Also, the development
Impact and enhancement of the citizens’ digital skills and the improvement of citizens’ inclusion in
modern society and their accessibility to services and processes may improve their life
quality, ultimately leading to a more sustainable development.
Even if the magnitude of this practice can impact on its transferability potential, it still has
some lessons to it. One of the most relevant is the openness of national and community
Transferability
leaders to keep track of the world's changes and developments and try to keep up with
potential
them. This also varies according to each country's baseline, which demands some
adaptability and flexibility.
Funding and Considering the size of this change, the main funding sources for this practice are both
sustainability national and EU funding, including the Resilience and Recovery Facility.
Sources and further information:
https://www.dmrid.gov.cy/dmrid/research.nsf/home_en/home_en?opendocument
https://www.dmrid.gov.cy/dmrid/research.nsf/all/927EA351714F99EDC22587CE0028C090/$file/Digital%20Strategy%202020-2025.pdf?openelement
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.5.2. Private sector
C.A. Papaellinas Group Sustainable Development Committee
The Sustainability Committee of the C.A. Papaellinas Group (CAPG), a market leader in Cyprus in the distribution
and promotion of pharmaceuticals, cosmetics, and consumer goods, aims to promote the concept of sustainable
development as a response to modern challenges and needs, also adding value to its business.
The Committee plans the Group’s Sustainability strategy and implements actions concerning society, the
environment, market practices and tendencies and employee well-being. The objective is to recognize and
minimize any negative impact from their operations and maximize contributions to sustainable development.
Why is this such a good practice? Lessons learned
• Businesses can use their own resources and
funding mechanisms to implement their
• It has reduced implementation complexity and
sustainability strategies and actions. These can
relevant transferability potential, which also
have a significant impact on environmental, social
reflects the relevance of companies to adopt
and economic responsibility, resulting in an
internal processes to promote sustainability.
improved social perception of the involved
• The most important actions, impacts, strategies companies.
and achievements from the implementation of the
• The impact of this kind of practice can be more
good practices are presented every two years in a
meaningful when they come from organisations
sustainability report, which helps identify
that have relevant impacts overall on the
improvement areas and successful measures.
economy, society and the environment, like in this
case of a big-sized business and market leader.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⬤ ⬤ ⬤ ⚪ ⚪ ⬤ ⬤ ⬤ ⚪ ⬤ ⬤
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The CAPG is a market leader in the sectors in which it operates in Cyprus, namely the
distribution and promotion of pharmaceuticals, cosmetics, and consumer goods with a
significant presence in retail stores and distribution services.
Objectives The main purpose of its Sustainable Development Committee is to plan the Group’s
Sustainability strategy and implement actions in matters concerning society, the
environment, the market and employees, considering stakeholders’ needs and
expectations and improving the overall perception of the CAPG due to their continuous
efforts in promoting sustainability.
The CAPG’s Sustainability Committee was established in 2015 to focus on sustainability
issues and take upon the responsibility of working towards sustainable development
through the Group’s operations by adopting sustainable practices and finding sustainable
solutions.
Justification Therefore, the Committee's objective is to align business goals with society's overall well-
being, the protection of the environment and a greater responsibilization of partners. The
Committee's creation was a response to modern challenges and opportunities and to
identify innovative solutions and new business ideas that could benefit the CAPG both
economically and socially, making it a relevant stakeholder on sustainability-related
themes.
The Committee is composed of 12 members (6 women and 6 men) and its work focuses on
four pillars: clients and consumers, human resources, environment and society. The Chief
Executive Officer and the executives of all the Group’s business units participate in the
Committee, with the responsibility to implement the Sustainable Development strategy in
each unit.
Thorough
description Regarding the Committee’s approach, the objective is to recognize and minimize any
negative impact from their operations, as well as to continuously increase the created
social value. The Committee issues a Sustainability Report every two years, which is
prepared concerning the Global Reporting Initiative (GRI) standards, at which they present
the most important actions, impacts, strategies and achievements in the fields of
environmental, social and economic responsibility.
On the main achievements presented in the last reporting period of the Committee (2020-
2021), actions that serve the Group’s Sustainable Development strategy, such as the
Implementation continuous investment in human resources, the continuous and measurable efforts to
reduce carbon footprint and the continuous development of e-commerce and online sales
are mentioned.
The main impacts achieved and/or expected can be summed up as follows: improved
customer and partner experience by digitally upgraded services and systems, improved HR
department performance of operations, promotion of local businesses and support of local
Impact
producers, support of organizations and associations that have substantial public service
projects and promote solidarity, minimized overall environmental footprint and reduced
use of natural resources.
This kind of practice can objectively be adopted by private businesses in other countries.
The first step would be to acknowledge the relevance and this kind of initiative and enable
Transferability
it with the appropriate mechanisms and resources to plan a Sustainability Strategy and,
potential
finally, implement its proposed measures and actions, incorporating them into internal
activities and processes.
The CAPG Sustainable Development Committee and its actions are funded by the Group’s
Funding and resources and capital, considering it is a private business. There is no information available
sustainability regarding funding from third parties, but the establishment of local partnerships can also
increase awareness without increasing the need for added funding.
Sources and further information:
https://www.cap.com.cy/en/sustainability/
Commented [GC1]: Eleonora, I think this one is to be
removed, right? If so, take care of it, and delete this
comment. ☺️
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.5.3. Third sector
Foundation of Therapeutic Community Agia
Agia Skepi bio products
Skepi
The Agia Skepi (AS) is a long-term Therapeutic Community based in Cyprus. It supports young people and adults
with long-term substance abuse to participate in group therapy and rehabilitation through farming organic
products.
Its purpose is to help users address their dependence and provide them with the necessary skill sets for social
reintegration. At the same time, environmentally friendly practices are adopted in their recovery process, making
them relevant contributors to society with the knowledge to adopt sustainability practices in future jobs and
activities.
Why is this such a good practice? Lessons learned
• By employing substance abusers, it promotes their • In several cases, people who struggle with long-
social reintegration, while producing income for term substance abuse do not have any working
the social enterprise, thus making it financially experience and are usually not treated equally in
sustainable and independent. terms of job opportunities, facing social exclusion.
This initiative aims to decrease social exclusion and
• It has succeeded in its goal to support adults with inequality by creating new jobs and helping the
long-term substance abuse to rebuild their lives community members develop the necessary skills
away from these substances. required for social reintegration, resorting to
• The impact of AS bio is significant and still growing, sustainable practices.
going further than the merely economic • The AS bio is attractive to consumers, who, by
dimension. Its success is evident to the extent that spending money on a basic need (healthy
lots of people, who did not previously consider nutrition), are supporting the societal mission of
buying organic products, now support the AS and the effort of the community members for
initiative due to its societal impact. rehabilitation and social reintegration.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⬤ ⬤ ⬤ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⬤ ⚪ ⚪ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The main objective of the AS Therapeutic Community is to support young people and adults
(and their families) with long-term substance abuse to participate in group therapy in an ideal
environment away from distractions, such as illicit drugs and/or alcohol through farming and
Objectives
the production of organic products. The objective is to help users address their dependence
and provide them with the necessary skill set for social reintegration, also enabling them to
act as sustainability promoters.
The Therapeutic Community started its operation in May 1999 with the purpose to offer a
structured rehabilitation programme to adults and young people who struggle with long-
Justification
term substance abuse. It has been implementing sustainable practices on its agricultural
actions, combining social recovery with sustainability.
Located in Nicosia, Cyprus, in a land owned by the Holy Abbey of “Machaira”
(religious/church organisation), the Therapeutic Community offers a wide variety of
programmes directed to users who are not ready to ask for help, long-term drug users who
participate on their internal residence programmes, family members (relatives of Agia Skepi
members), and programme alumni.
Thorough
description Currently, AS runs 4 programmes, namely, the Therapeutic Community, the Counselling
Centre, the Family Programme, the Reintegration Programme and the Women’s Programme.
Regarding work/occupational therapy, the community has developed a social
entrepreneurship action in the field of organic food products. Biofarming and rehabilitation
share core values, such as sustainable and chemically-free development, reward through
labour and perseverance, and respect for nature and overall well-being.
The programme was recognised by the European Monitoring Centre for Drugs and Drug
Addictions (EMCDDA) in 2009. Today, AS is the largest rehabilitation community in Cyprus
and a member of the European Federation of Therapeutic Communities (EFTC). Their
achievements range from creating new jobs for community members and ensuring equal
Implementation opportunities for the reintegration of people subjected to social exclusion, to vocational
training and developing skills to help social reintegration. However, there are some
challenges to this action such as the lack of skills and knowledge of the community members
in farming or claims that the practice can constitute unfair competition because community
members are not paid for their work.
The Therapeutic Community has succeeded in its goal to support adults with long-term
substance abuse to rebuild their lives while equipping them adults with the necessary skills
to find a job after leaving the programme. Throughout the years, it has contributed to job
creation for programme graduates, it has provided members with a sense of accomplishment
Impact and is a source of inspiration for potential members. More than 75% of the members who
completed the programme can rebuild their lives and reintegrate into society. Additionally,
AS has evolved into a social enterprise, with the products cultivated and produced by the
participants and the staff supporting the Community financially and providing the
opportunity for more people to enrol.
The overall concept and practices implemented by AS have been successfully implemented
in various contexts outside Cyprus, in communities for adults relating to drug abuse, as well
as with other target groups. Therefore, it demonstrates an elevated level of transferability to
Transferability other contexts or in different countries. Nevertheless, some requirements on raising
potential awareness about the potential benefits to society from such social initiatives/enterprises are
needed, as well as offering a complete set of skills and competencies to the target groups
concerned. Finally, providing the legal framework and supportive environment for these
initiatives/enterprises to flourish is also necessary.
AS is a private non-profit organisation (all services provided are free of charge), but also a
social enterprise. The organisation is financially supported through the “Association of
Friends of Agia Skepi”, a separate entity established to provide financial assistance to the
Funding and
programme by undertaking fundraising initiatives. AS also receives financial aid from the
sustainability
Ministry of Health and the National Addictions Authority. Furthermore, it provides and
distributes a range of organic goods, whose profits return to the Community, adding to the
sustainability of the whole programme.
Sources and further information:
https://www.agiaskepi.org/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.6. Best Practices - Ireland
4.6.1. Public sector
Cross-Regional Climate Action Committees Climate Action Regional Offices
The Climate Action Regional Offices (CAROs) in Ireland play a vital role in implementing the 17 SDGs across the
country and for businesses.
The CAROs were established by the Irish government in 2018 as part of Ireland's National Adaptation Framework
to help local authorities and communities to prepare for the impacts of climate change. The CAROs are responsible
for coordinating and supporting climate action at the regional level, working closely with local authorities,
businesses, and other stakeholders to implement climate solutions and policies.
These CAROs in Ireland play a key role in implementing the SDGs by working with local authorities, businesses, and
communities to promote sustainable development, reduce greenhouse gas emissions, and increase climate
resilience. Through their efforts, the CAROs are helping to create a more sustainable future for Ireland and
contribute to global efforts to achieve the SDGs.
Why is this such a good practice? Lessons learned
• The CAROs serve as an excellent example of how • By collaborating closely with local authorities,
government entities can lead and support efforts businesses, and communities, the CAROs have
to achieve the SDGs at the local and regional levels. been able to align efforts and resources to achieve
a more significant impact.
• Through coordination and collaboration, the
CAROs are responsible for organising a wide range • By focusing on the local and regional levels, the
of stakeholders including local authorities, CAROs have been able to develop policies and
businesses, and communities. This collaborative programs that respond to local needs and
approach helps to align efforts and resources, priorities.
avoid duplication of efforts, and achieve a more
• By focusing on climate action, the CAROs are
significant impact.
supporting the achievement of multiple SDGs,
• The CAROs also operate at the local and regional including Goal 13 (Climate Action) and Goal 11
levels, which allows them to tailor their strategies (Sustainable Cities and Communities). This
and actions to the unique challenges and approach underscores the critical role that climate
opportunities of each region. Their specific focus action plays in sustainable development and
on climate action has also helped with the demonstrates that addressing climate change is
implementation of SDGs 7, 11, 12, 13, and 17. essential to achieving the SDGs.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⚪ ⚪ ⬤ ⬤ ⬤ ⚪ ⚪ ⚪ ⬤
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The main purpose of the CAROs in Ireland is to coordinate and support the implementation
of national climate policy at the regional and local levels. The CAROs work with local
authorities, businesses, and communities to develop and implement policies and programs
Objectives
that support the transition to a low-carbon, climate-resilient economy. They also provide
guidance, advice, and support to stakeholders to ensure that they have the necessary tools
and resources to act on climate change related matters.
The CAROs are invariably well aligned with the SDGs as they include their main “reason for
Justification
being” in terms of acting around climate change.
The core goals that the CAROs help to implement the SDGs across Ireland include affordable
and clean energy (SDG 7) by working with local authorities and businesses to promote the
use of renewable energy, energy efficiency, and low-carbon transport options. Sustainable
cities and communities (SDG 11) are approached by helping local authorities to develop
sustainable urban and rural communities by promoting sustainable land use planning,
sustainable transport, and green infrastructure. Responsible consumption and production
(SDG 12) imply working with businesses and local authorities to promote sustainable
Thorough
consumption and production practices, reduce waste, and increase recycling rates. Climate
description
Action (SDG 13) focus specifically on climate action and the implementation of the (Irish)
National Climate Action Plan at the regional level. This involves collaborating with local
authorities, businesses, and communities to reduce greenhouse gas emissions, and increase
climate resilience. Finally, the partnerships for the goals (SDG 17) are developed by
promoting collaboration between local authorities, businesses, and other stakeholders to
achieve the SDGs. The CAROs work closely with regional stakeholders to identify common
challenges and opportunities and develop joint initiatives to address them.
The CAROs in Ireland have implemented their SDG practices by tailoring a range of activities
and initiatives to the specific needs and opportunities of each region. They have developed
climate action plans, provided support and advice to local authorities and businesses,
engaged with local communities and stakeholders, monitored and reported progress, and
Implementation
provided training and capacity building. These practices focus on collaboration, partnership,
and engagement with stakeholders to achieve sustainable development. By doing so, the
CAROs have been able to effectively implement their SDG practices, building skills and
knowledge within local communities, and tracking progress towards the SDGs.
The work done by CAROs in Ireland through their sustainability policy has had a significant
impact on the achievement of the SDGs. Their regional climate action plans, support and
advice to local authorities and businesses, engagement with local communities and
stakeholders, monitoring and reporting on progress, and training and capacity building have
Impact led to the development and implementation of policies and programs that align with the
SDGs. As a result, Ireland has made significant progress in reducing greenhouse gas
emissions, increasing renewable energy and energy efficiency. The CAROs' work has also led
to increased awareness and engagement on climate and sustainable development among
local communities and businesses, contributing to Ireland's progress on SDGs.
The CAROs emphasise the importance of collaboration and partnership with stakeholders
such as local authorities and civil society organisations, tailoring strategies and actions to
meet local needs and integrating climate matters into decision-making. They developed
policies and programs focused on climate action (mitigation and adaptation) and prioritised
Transferability partnership and engagement with local communities, including businesses.
potential
Businesses can effectively achieve the SDGs by forming partnerships, tailoring strategies, and
prioritising climate action and engagement with stakeholders. Integrate policies and
programs across different departments and functions to create a more comprehensive
response to the challenges of sustainable development.
The CAROs in Ireland are funded by the Irish government and were established by the
government as part of its Climate Action Plan in 2019 to support the implementation of
Funding and
climate action policies at the regional level. The government allocated funding for the
sustainability
establishment and operation of the CAROs as part of its budget for the Department of the
Environment, Climate and Communications.
Sources and further information:
https://www.caro.ie/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.6.2. Private sector
Musgrave Paving the Way for Sustainable
Musgrave Group
Groceries
Musgrave Group is the largest food wholesaler, food service and retailer in Ireland, as well as the largest private
sector employer in the country. Across its 11 brands, Musgrave works with multiple retail partners, suppliers, and
customers to make every community a sustainable community.
The company’s sustainability policy has made it a relevant player within the SDGs and sustainable development as
a concept in Ireland. In 2004, the company was the first Irish company to join the UN Global Compact as well as
the first Irish company to sign up to the UN’s SDGs in 2015.
In 2007, the company became the first Irish retailer to eliminate plastic bags for loose fruit and vegetables, and
prides itself on having achieved zero food waste to landfill for over 15 years. The company supports various local
initiatives to encourage sustainability and the SDGs at a local level including the “Tidy Towns” and “Save the
Bees” initiatives, which has a significant impact on the implementation of sustainability at a local and community
level.
Why is this such a good practice? Lessons learned
• Commitment to sustainability is demonstrated
• Musgrave Group, as Ireland’s largest private sector through ambitious targets to reduce carbon
employer, has committed to sustainability and footprint and achieve zero waste to landfill. By
sustainable development for over 20 years. This setting measurable goals and working towards
commitment to sustainable development. them, companies can progress towards
• Musgrave Group has a strong commitment to sustainability.
engaging with local communities and promoting • Engagement with local communities helps to build
sustainability. The company supports local food trust and foster positive relationships. By
producers and suppliers and has implemented a supporting local food producers and suppliers and
community support program, which provides investing in community initiatives, companies
funding and support to community initiatives that show their commitment to sustainability and
promote sustainability and well-being. create a positive impact on the local economy and
• The company's dedication to sustainability across environment.
its operations, from sourcing to waste reduction, • By implementing initiatives across its operations,
and its engagement with local communities make from sourcing to waste reduction, businesses can
it a role model for other companies. achieve their sustainability targets. An integrated
• By setting ambitious targets and making significant approach to sustainability recognises that
progress towards achieving them, Musgrave environmental, social, and economic sustainability
Group demonstrates its commitment to are interconnected and require transversal action.
sustainability and shows how companies can play By taking a comprehensive approach, companies
a positive role in promoting sustainable practices. can create sustainable value for their stakeholders
and contribute to a more sustainable future.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⬤ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⚪ ⬤ ⬤ ⚪ ⚪ ⚪ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The main objective of Musgrave Group's sustainability policy is to integrate sustainability
into all aspects of its operations and supply chain, while also contributing to a more
Objectives sustainable future for society and the environment. The company recognises the need to
address global sustainability challenges such as climate change, resource depletion, and
social inequality and aims to play a positive role in addressing these challenges.
The main justification for Musgrave’s sustainable practice is to be more environmentally
friendly to support local communities in doing so. Musgrave runs a franchise operation and
Justification although it has a nationwide presence, store owners tend to be local and well-known in
their communities. For this reason, shoppers in their stores also tend to be predominantly
local.
Musgrave Group's sustainability policy is aligned with the UN SDGs and the company has
identified priority areas where it can make the greatest contribution towards achieving
these goals. Priority areas include responsible sourcing, carbon and waste reduction, and
community and employee engagement. Musgrave Group has set ambitious targets in each
of these areas and regularly reports on its progress towards achieving them.
Thorough By working with the SDGs, Musgrave Group has a framework for addressing global
description sustainability challenges in a comprehensive and coordinated way. The SDGs provide a set
of clear and measurable goals, which can help to guide the company's sustainability
strategy and ensure that its efforts are aligned with global priorities. Moreover, by aligning
its sustainability policy with the SDGs, Musgrave Group can demonstrate its commitment
to contributing to a more sustainable future and play a leadership role in driving sustainable
development.
As a best practice, Musgrave Group has established a 25 million EUR sustainability fund to
support its retail partners in reducing their carbon footprint. The fund acts as a catalyst for
change, enabling stores to make significant progress in sustainability and reduce their
carbon emissions faster. By leveraging this fund, Musgrave Group aims to reduce its retail
partners' carbon footprint by more than 10.000 tonnes of CO2 per year, which is equivalent
to planting 380.000 trees or powering 5.000 homes annually.
Implementation
This sustainability fund demonstrates Musgrave Group's commitment to sustainability and
its proactive approach to working with its retail partners to drive sustainable change. By
providing financial support and resources, Musgrave Group is empowering its retail
partners to adopt sustainable practices and reduce their environmental impact. The fund
also shows how companies can leverage their resources to drive sustainability at scale,
contributing to a more sustainable future for all.
The impact of Musgrave Group’s sustainability policy and its commitment to the SDGs has
been shown in its ability to lead industry-wide change. The elimination of single-use plastic
Impact waste in the storage of goods has become the standard in Ireland, as well as the
commitment to zero food waste in landfills has become a realistic goal for all companies
and not just the big corporations or food producers.
The transferability potential of this practice builds on notions such as collaboration, setting
targets and an integrated approach. On collaboration, the sustainability fund for retail
partners highlights the importance of partnerships to drive sustainable change. By working
with its retail partners, Musgrave Group is leveraging their combined resources and
Transferability expertise to achieve a shared goal of reducing carbon emissions. Setting ambitious targets
potential to reduce the carbon footprint, waste, and improve community engagement act as a
roadmap for a sustainability strategy and help create accountability and focus. Finally, a
comprehensive approach should consider environmental, social, and economic
sustainability. This approach recognises that these aspects of sustainability are
interconnected and require action across all areas of a business.
As a private company, Musgrave Group’s sustainability efforts are funded through the
Funding and profits garnered across its 11 brands. As Ireland’s largest wholesaler and retailer, the
sustainability sustainability of Musgrave Group’s lifespan is almost guaranteed, especially as they provide
an essential product line as the country’s biggest grocery provider.
Sources and further information:
https://www.musgravegroup.com/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.6.3. Third sector
Development Perspectives Developing Ireland’s Perspectives of the SDGs
Development Perspectives (DP) is an Irish-based development education organisation that aims to promote global
justice and sustainable development. They work towards achieving the UN SDGs through education, advocacy,
and capacity-building initiatives. In Ireland, DP works with a range of stakeholders, including civil society
organisations, community groups, educators, local authorities, and businesses, to raise awareness of the SDGs and
support their implementation at the local and national level. They offer training and capacity-building workshops
to help individuals and organisations understand the SDGs and integrate them into their work.
DP also runs a number of innovative programs, such as the SDG Advocate Program, which brings together
individuals from different sectors to collaborate on SDG-related initiatives, and the "Our World Irish Aid Awards,"
a primary school program that promotes awareness of global issues and the SDGs among young people.
Why is this such a good practice? Lessons learned
• A collaborative approach demonstrates the
• A collaborative approach ensures that there is a importance of bringing together diverse
collective effort towards achieving the SDGs in stakeholders to achieve a common goal. Engaging
Ireland, with diverse perspectives and expertise civil society organisations, community groups,
being brought to the table due to the diversified educators, local authorities, and businesses is
nature of involved participants. essential to achieving the SDGs.
• By prioritising education and awareness-raising as • Focusing on education and awareness-raising
a key strategy for achieving the SDGs in Ireland and highlights the importance of building capacity and
by providing training and capacity-building knowledge at all levels of society. Providing
workshops, individuals and organisations benefit training and workshops to individuals and
from the knowledge and tools needed to integrate organisations can help to ensure that the SDGs are
SDGs into their work and decision-making. integrated into decision-making and planning.
• Development Perspectives' programs show • Innovative programmes show the importance of
commitment to innovation and creativity in thinking creatively and finding new ways to engage
addressing the SDGs. These initiatives engage different sectors of society in the SDGs. Replicating
different sectors of society, including young these initiatives or developing new ones can help
people, in ways that are accessible and impactful. to reach a wider audience and make progress
towards the SDGs.
• By focusing on community-level initiatives and
engaging with local authorities, they are ensuring • Community-level initiatives and engaging with
that the SDGs are being integrated into decision- local authorities highlights the importance of local
making and planning processes at the grassroots action in achieving the SDGs at the local level.
level, approaching local communities from world Therefore, individuals and organisations impact on
scale targets and challenges. their communities and contribute to the
achievement of the SDGs more broadly.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The main objective of DP is to facilitate transformative learning and development,
particularly in the areas of global citizenship education, social innovation, and community
development. They work with a range of stakeholders, including individuals, communities,
Objectives civil society organisations, local authorities, and businesses, to build capacity, raise
awareness, and mobilise action towards achieving the SDGs. Based on a collaborative,
participatory, and inclusive approach to sustainable development, it strives to foster a
more equitable and sustainable world.
DP objectives are directly aligned with promoting the UN’s SDGs to provide education and
Justification
capacity-building on what citizens, communities and organisations can do to meet them.
DP works towards achieving the SDGs by engaging in a variety of activities, including
research, advocacy, capacity building, and community-level initiatives. They collaborate
with diverse stakeholders such as civil society organisations, local authorities, and
community groups to achieve the SDGs together. It also provides training and education
on the SDGs and implements innovative programs to engage different sectors of society.
Thorough By focusing on community-level initiatives, they ensure that their work is locally focused
description and tailored to the needs of the communities they serve.
This demonstrates a collaborative, educative, innovative, and locally focused approach to
achieving the SDGs. By engaging with diverse stakeholders, building capacity and
awareness, and implementing community-level initiatives, DP is making a meaningful
impact on the communities and contributing to the achievement of the SDGs.
DP’s work is done by engaging in various activities, such as research and advocacy to
promote sustainable development and raise awareness about the SDGs. They also provide
training and workshops to build capacity and knowledge and collaborate with educational
institutions to support SDG-related education. It also implements innovative programs,
Implementation
such as the SDG Advocate Program and "Our World Irish Aid Awards," to engage different
sectors of society in the SDGs. Lastly, they focus on community-level initiatives by engaging
with local authorities and community groups to understand local needs and tailor their
SDG-related initiatives accordingly.
By engaging in a variety of activities, such as research, advocacy, capacity building, and
community-level initiatives, DP is contributing to the global effort to create a more
sustainable future. Their work has had a positive impact on communities in Ireland and
beyond, by increasing awareness and understanding of the SDGs, building capacity and
knowledge on the SDGs, and empowering individuals and communities to act. Their
community-level initiatives, such as the SDG Advocate Program, have helped to create
Impact change at the grassroots level, fostering a sense of ownership and participation among
community members.
Additionally, by collaborating with diverse stakeholders, including civil society
organisations, local authorities, and community groups, DP has fostered a sense of shared
responsibility and commitment towards achieving the SDGs. Their efforts have supported
the well-being of both current and future generations.
Companies can be inspired from the collaborative approach developed by DP, which
involves engaging with diverse stakeholders such as civil society organisations, local
authorities, and community groups to achieve the SDGs together. Education and
awareness-raising can help businesses build capacity and thematic knowledge, enabling
Transferability
them to integrate the goals into their operations. Innovative programs can also help
potential
companies to engage different sectors of society in the SDGs. Lastly, the focus on
community-level initiatives by engaging with local authorities and community groups is also
relevant, as it provides meaningful impact on the communities they operate in and
contribute to the achievement of the SDGs while also achieving business objectives.
The organisation has received funding from various sources in the past, including the Irish
Funding and government, the European Union, and private foundations. They also engage in fundraising
sustainability activities and accept donations from individuals and organisations that support their work
in promoting sustainable development and achieving the SDGs.
Sources and further information:
https://developmentperspectives.ie/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.7. Best Practices – Portugal
4.7.1. Public sector
ODSlocal –Municipal platform on
ODSlocal platform for sustainability
sustainable development goals
ODSlocal is a network of Portuguese local decision makers and technicians, agents, and citizens that intends to
stimulate a comprehensive and open sustainability movement through an online portal (https://odslocal.pt/)
based on the United Nations 17 SDGs.
Through ODSlocal, all relevant local actors can access the contributions of each Portuguese municipality to the 17
SDGs. The platform acts as a tool for monitoring indicators and mapping practices resulting from the mobilisation
of municipal decision-makers and technicians, local agents, and citizens for the development of actions that
contribute to the achievement of SDGs in Portuguese municipalities by 2030.
All relevant local actors can access municipalities’ policies, projects, and practices, and learn from each other
through this ODSlocal benchmarking. The online portal also promotes cooperation practices between
municipalities, disseminates and awards best practices and relevant actions, and supports the capacity building of
local actors, supporting their transferability.
Why is this such a good practice? Lessons learned
• The United Nations Agenda 2030 has been
• Policies, projects, and practices developed at local
adapted to the Portuguese municipalities’ reality.
level can be benchmarked and transferred to other
• The platform involves relevant public entities to local, national, or international realities, with
help define goals, indicators and monitor the relevant impact on people’s lives.
municipalities’ policies, projects, and practices in
• Regular monitoring of SDGs’ local policies, projects
relation to the SDGs. It helps map the innovative
and practices creates a sense of accountability on
and sustainable practices that municipalities, civil
local players with the power to make life-changing
society and companies are implementing and
decisions and stimulates others to appropriate and
measure their impact.
implement identified successful initiatives.
• ODSlocal aims to create a comprehensive national
• Awards and seals of excellence to successful local
movement around the SDGs with multiplying
initiatives results in inspirational leadership, as
effects, giving prominence to local actors, and
awarded players feel compelled to continue to
creating a large community of actors committed to
lead by example regarding sustainability practices.
the SDGs at several levels.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤ ⬤
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The main purpose of this good practice is to create a national movement towards the 17
Objectives United Nations SGDs – the ODSlocal – that the municipalities want to join, mobilising the
remaining public and civil society actors in an exponential and contagious way.
The main need that justified the development of this good practice was the need to
stimulate and support municipalities in managing sustainability challenges and promoting
Justification initiatives inspired by the SDGs, empowering local communities, through well established
and quantifiable goals, thus contributing to the improvement of their quality of life and to
the establishment of a greater proximity of SGDs issues to citizens.
This good practice consists of the creation of a network of Portuguese local decision makers
and technicians, agents, and citizens to stimulate a comprehensive and open sustainability
movement through an online portal, based on the United Nations 17 SDGs. The online
platform intends to act as a barometer to understand the progress of each municipality
Thorough
regarding the appropriateness and concretisation of the SDGs, allowing them to establish
description
goals to stimulate that progress. The platform was piloted during one year with seven
municipalities and, so far, 45 municipalities have already joined this initiative, showing their
commitment to place the several dimensions of sustainability in the centre of their policies
and daily activities.
This initiative follows the Agenda 2030 moto of “think global, act local”. It focuses on
involving local actors in all sustainability initiatives and provides a benchmarking tool that
Implementation not only highlights local policies, projects, and practices, but awards the most successful
ones in achieving the SDGs and encourages collaboration initiatives between municipalities
and capacity building of local actors relevant to the SDGs efforts.
There are five most noticeable impacts of ODSlocal: (1) cooperation among entities and
municipalities and the establishment of networks; (2) reach, covering all Portuguese
municipalities since 2020; (3) communication, with several awareness raising initiatives; (4)
Impact capacity building for the SDGs, for active participation at local level and for giving visibility
to local sustainability projects of local actors; (5) implementation, through the portal’s user-
friendly information, municipalities barometer, etc., to create a movement of sustainability
and a community of actors.
The transferability of this good practice is high, considering that the online platform was
build based on the replicability potential of identified policies, projects, and practices, and
Transferability
the multiplying effect of the large community of actors committed to the SDGs. For
potential
municipalities, the barometer allows them not only to benchmark successful sustainability
actions, but also engage and cooperate with the local actors that implemented them.
Funding is mainly assured by the local municipalities for the policies, projects, and
Funding and initiatives related with the SDGs implemented at local level. The online platform itself is a
sustainability partnership between public and private entities, including the sponsoring of the
Portuguese Government.
Sources and further information:
https://odslocal.pt/
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.7.2. Private sector
Jerónimo Martins leadership in Serra do
Reforestation of Serra do Açor forest
Açor reforestation
Jerónimo Martins is the food distribution and retail leader company in Portugal. With 555 stores, it employs more
than 34 thousand people and had combined sales of more than 5.600 million EUR in 2022. With over 230 years, it
also has a presence in Poland and Colombia.
To preserve and enhance the landscape destroyed by forest fires that blazed across the municipality of Arganil, in
Portugal, in 2020 Jerónimo Martins joined forces with the local authorities, the Coimbra School of Agriculture and
the landowners’ associations to launch the “Serra do Açor Forest” project, an initiative for integrated forest
management in Portugal to plant self-regenerating and fire-resistant trees across 2.500 hectares of common land.
Jerónimo Martins has committed to invest 5 million EUR to this initiative, a never-before-seen initiative led by a
private company to support an integrated reforestation of Serra do Açor, at the same time generating new sources
of income for the population.
Why is this such a good practice? Lessons learned
• Jerónimo Martins was able to prioritise a nature-
• Serra do Açor in Portugal lost 88% of its forested
based solution as part of the company’s
area due to a fire. By supporting the reforestation
sustainability commitment, ensuring that the Serra
effort, Jerónimo Martins is bringing back the green
do Açor reforestation project was implemented in
lung which was Serra do Açor to the heart of inland
a way that was beneficial for the biodiversity of the
Portugal.
region.
• More than 1.8 million of fire-resistant species of
• The project allowed Jerónimo Martins to raise
trees are expected to be planted, not only to
awareness among its employees and other local
preserve and enhance the landscape, but also to
actors (municipality, local landowners, Higher
be appropriated by local landowners who lost
Education institution) about biodiversity and
everything to have new sources of income.
perfectly match the project with the company’s
• Jerónimo Martins’ process of reforestation sustainability goals.
involved the local municipality, the local
• Through this project, the company is promoting
communities, and a Higher Education institution,
and encouraging nature protection initiatives and
thus leading by example in terms of engagement
recognising the need for private companies to be
and operational footprint.
involved in this domain.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⚪
⚪ Reduced; Medium; ⬤ High
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The main purpose of this good practice is to preserve and enhance the landscape destroyed
by forest fires that blazed across the municipality of Arganil, in Portugal. The “Serra do Açor
Objectives
Forest” project started in 2020 with a 5 million EUR investment by Jerómino Martins, to
plant self-regenerating and fire-resistant trees across 2.500 hectares of common land.
The main need that justified the development of this good practice was two-fold: on the
one hand, Jerónimo Martins is a company invested in sustainability practices and
Justification committed with the SDGs; on the other hand, the forest fire that devastated Serra do Açor
forest left many people without their main source of income and left what was once the
green lung of inland Portugal completely lifeless.
This good practice was led by Jerómino Martins, who joined together several stakeholders
with the goal of recovering, preserving, and valuing the landscape of Serra do Açor,
Thorough devastated by the forest fires of 2017. The goal of the “Serra do Açor Forest” project was
description to create, monitor and manage the forest in an integrated way. Over the course of 40 years,
2.500 hectares of land are expected to give birth to a multifunctional forest with fire-
resistant trees. Between 2020 and 2025, over 1.8 million trees are expected to be planted.
This is a never-before-seen initiative that joins together a private company, a local
municipality, local communities, and a Higher Education institution to recover the
landscape and promote new sources of income for local landowners. Strawberry trees,
Implementation
chestnuts, maritime pine, cork oak and other local oak species are being planted. Every
year, the project reviews the progress made and shares some indicators of what is
happening in the region. This monitoring process is expected to last for 40 years.
The planted tree species are more fire-resistant, helping to prevent future forest fires and
to protect the local population, also contributing to fighting climate change. In the long run,
Impact the forest is also expected to offer new sources of income, such as the production of
arbutus, cork, and chestnut. The regeneration of the forest might also contribute to the
development of the region’s tourism, another source of income and employment.
The transferability of this good practice is high, considering that reforestation practices
promoted by private companies are not a novelty. However, the innovative and disruptive
Transferability
character of this project is the leadership of a private company of a project that also joins
potential
together public decision makers and local actors, a practice that can easily be transferred
to other sustainability projects’ areas.
The project was funded by Jerómino Martins, who provided 5 million EUR for the
reforestation efforts of Serra do Açor. To ensure its sustainability, Serra do Açor forest
Funding and should be part of an integrated forest management plan (by the municipality), supported
sustainability by scientific findings (by the Coimbra School of Agriculture) and is essential that local
citizens are trained to manage different solutions in an integrated and long-term way, to
ensure that they value the natural capital of Serra do Açor.
Sources and further information:
https://feed.jeronimomartins.com/will/a-fresh-start/ and https://bcsdportugal.org/wp-content/uploads/2023/01/Act4nature_-Caso-de-estudo_Serra-do-Acor_v_maquete.pdf
The European Commission’s support for the production of this website does not constitute an endorsement of the
contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
4.7.3. Third sector
ZERO WASTE Movement for surplus food
DariAcordar Association
produced
The ZERO WASTE Movement was born from a citizens’ movement in Lisbon, when, during an economic and social
crisis, huge quantities of meals and end-of-life food were being deposited in waste containers, which could have
been recovered for human consumption.
On their own initiative, but always with the institutional support of the Lisbon Municipality, the ZERO WASTE
network started growing in the municipality, with the aim of forwarding food surplus produced in the municipality
– from the industry, commerce, and consumption – to charitable institutions.
Between 2013 and 2020, more than 60.000 people have been supported by this initiative, with more than 1800
tons of food surplus recovered. Currently, the ZERO WASTE Movement works with 201 doner and charitable
institutions in the Lisbon area and intends to continue to lead by example and reach other regions of Portugal.
Why is this such a good practice? Lessons learned
• The movement started as a citizens’ initiative,
• Social responsibility often comes from the
after the identification of a need (i.e., due to the
identification of local needs. Citizens from the
economic and financial crisis, several families were
municipality of Lisbon not only identified a
not able to buy basic food products) and of a
concrete social need but were able to develop a
concrete solution to solve the social problem (i.e.,
concrete social solution for families in need,
having several doner entities donating their food
combining it with an environmental perspective.
surplus production to these families that
otherwise would go to waste). • According to data from ZERO WASTE, more than
37 million meals have been provided to needed
• The movement is twofold: it supports families in
families between 2013 and 2020. With more than
need, by providing concrete assistance, and
200 entities, it involves and stimulates a network
promotes a circular economy model related with
of private (usually the doners) and public (usually
no food waste at a local level. It is based on the
the beneficiary charities) organisations, that gladly
United Nations moto of “Think Global, Act Local”.
have joined the movement.
• ZERO WASTE might have started as a citizens’
• The initial support of Lisbon Municipality gave the
movement, stimulated by the identification of a
movement the push it needed to grow and serve
local need, but has reached other municipalities of
as a good practice, which has already been
Lisbon with the same problem. It has grown into a
transferred successfully to 9 other municipalities
fully-fledge association, DariAcordar, leading by
of Portugal.
example.
Transferability potential Implementation complexity
Low High High Low
Contribution to the SDGs
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
⬤ ⬤ ⚪ ⚪ ⚪ ⬤ ⚪ ⚪ ⚪ ⚪ ⚪ ⬤ ⚪ ⚪ ⚪ ⚪ ⬤
⚪ Reduced; Medium; ⬤ High
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contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key area: Leadership
The main purpose of this good practice is to forward surplus food produced by public and
private entities (e.g., restaurants, hotels, supermarkets, hospitals) to charitable institutions
Objectives that support families in need at a municipal level. The ZERO WASTE Movement
(https://zerodesperdicio.pt) started as a citizens’ movement in the municipality of Lisbon
and soon grew to other municipalities in Portugal.
The main need that justified the development of this good practice was identified by the
citizens of the Lisbon Municipality: due to the economic and financial crisis the country was
Justification going through in 2009, several families were not able to buy the basic food products they
needed. At the same time, charitable institutions were not able to meet the growing
demand.
On its own initiative, but always with the support of the Lisbon Municipality, the citizens
involved local entities from the Lisbon area that produced food waste everyday (e.g.,
restaurants, hotels, supermarkets, hospitals) and charitable organisations that supported
families in need in a zero-waste network that not only helped families, but also reduced
Thorough
food waste at a local level through a circular economy model. The model is that local
description
entities would provide their food waste to the movement and after processing this, the
food is distributed through the charitable organisations, which then give it to their family
beneficiaries. A win-win model of social responsibility that combines social and
environmental local concerns.
This initiative is currently being implemented by the DariAcordar Association and involves
9 municipalities across Portugal. For this, local public and private actors from both sides,
i.e., doners and charities, are expected to be identified and involved. In 2020 the
Implementation
Association grew with the support of the European Force Programme, which enabled the
local network to be intensified and spread to other regions and to develop a new platform
to give voice to the results achieved – LISBON ZERO.
In 2015, a ZERO WASTE book collection was distributed to primary school students, to
promote social and environmental responsibility from a young age. Between 2013 and
2020, more than 60.000 people have been supported by this initiative, with more than
Impact 1800 tons of food surplus recovered and more than 37 million meals provided to needed
families. Currently, the ZERO WASTE Movement works with 201 doner and charitable
institutions in the Lisbon area and intends to continue to lead by example and reach other
regions of Portugal.
The transferability of this good practice is high, considering that it can be implemented
locally, using resources already available (i.e., food produced and not consumed that
otherwise would be wasted) and organisations already working at local level, whether from
Transferability
the doners or beneficiaries’ side. The fact that the Association works with the
potential
establishment of local networks allows it to intervene more effectively at a local level and
empower more efficiently local actors that want to be part of this social and environment
solution to fight hunger and food waste.
Initially, the ZERO WASTE movement was supported by the Lisbon Municipality. In the
Funding and scope of Portugal 2020 structural funds, more concretely, through the Social Innovation
sustainability Fund, it received a total of 100.000 EUR of public financial support and was able to grow its
local networks of doners and charities.
Sources and further information:
https://odslocal.pt/projetos/zero-desperdicio-285?lang=EN
https://inovacaosocial.portugal2020.pt/project/movimento-zero-desperdicio/?doing_wp_cron=1681832890.4106779098510742187500
http://www.dnpj.pt/wp-content/uploads/2016/01/Movimento-Zero-Desperd%C3%ADcio-PDF.pdf
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contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
4. Conclusion
This document intends to provide contextual information about the SDGs and a roadmap to increase
engagement with companies and business owners by presenting action vignettes addressing the nine
practice principles to accelerate a culture of ownership and understanding sustainable development.
The shift towards more sustainable business practices presents challenges that may differ according to
the national, regional and local backgrounds and context of economic activity. By identifying 21 good
practices from six countries and the public, private and third sectors, the framework intends to inspire all
relevant stakeholders by showing concrete examples already promoting sustainable development and a
positive input towards sustainability.
This work results from a vision shared by all partners, on which knowledge development and
dissemination are essential steps towards greater sustainability of business practices and, as a result,
society as a whole.
The partnership expects this framework to function as an inspirational source and action promoter within
all relevant stakeholders, regardless of skill level, background and socioeconomic area, either by directly
promoting change or strengthening society's capacity to demand change and accountability.
The overall tables presented below summarizes all relevant findings and the most relevant aspects from
each practice principle and best practice, namely, the reference questions, and transferability and
implementation potential, as well as the most impacted SDGs by each practice.
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contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Practice Principles
Strengthen multi-
Lead by example
Commit to stakeholder’s Develop both
Put global values, Contribute to the Embrace holistic in terms of
mainstream the relations and future and Equip leaders
vision, corporate world by aligning business Connect business ethics,
Agenda 2030 support future existing leaders with the LEADING
responsibility and with the SDGs, approaches in a strategies with employees
aspirations and policy direction through 2030
sustainability at both locally and post-pandemic global priorities engagement and
its 17 Global at regional, intergenerational competences
the core globally context operational
Goals national and learning
footprint
European levels
Sustainability Business Practices Leadership
Reference questions for action
Why should I, as
Do I know what Why is it
a business owner Do I know what it
Do I know what the 17 Do I understand essential for
Do I know what What is the or manager, is to lead by
Corporate Social Sustainable What is SDG 17 what leaders to
the Agenda 2030 holistic business adopt a example in
Responsibility Development about? intergenerational possess the
is? approach? sustainable sustainable
(CSR) is? Goals mean in learning is? LEADING 2030
business development?
practice? competences?
strategy?
Do I know the How do the
Do I know how a
significance of What are the Why should I, as Do I know why LEADING 2030
business can be How can I learn Do I know the
the benefits of a consumer, intergenerational competences
What are the socially more about significance of
implementation adopting a prefer products learning is contribute to
SDGs responsible or creating sustainable
of the 17 holistic approach from sustainable important for both business
sustainable in partnerships leadership?
sustainable in business? enterprises? businesses? success and the
real life?
SDGs? SDGs?
How is "putting In what ways
Should I, as a
global values, How does Do I know how does this PP
business owner What is the role
I am aware about vision, corporate management How do ethics encouraging bridge the gap
or manager, of partnerships to
my possible responsibility and behaviour contribute to intergenerational between profit-
What is ESG? prefer suppliers the
actions/role sustainability at influence the sustainable leadership can driven objectives,
that have implementation
towards SDG? the core" implementation development? help businesses and social and
certified recycled of SDGs?
important in the of goals? grow? environmental
raw materials?
business sector? responsibilities?
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contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Practice Principles
Strengthen multi-
Lead by example
Commit to stakeholder’s Develop both
Put global values, Contribute to the Embrace holistic in terms of
mainstream the relations and future and Equip leaders
vision, corporate world by aligning business Connect business ethics,
Agenda 2030 support future existing leaders with the LEADING
responsibility and with the SDGs, approaches in a strategies with employees
aspirations and policy direction through 2030
sustainability at both locally and post-pandemic global priorities engagement and
its 17 Global at regional, intergenerational competences
the core globally context operational
Goals national and learning
footprint
European levels
Sustainability Business Practices Leadership
How does
What is the
employees’
Do I know what correlation
engagement
the UN Global between holistic
contribute to
Compact is? approach and How can
What measures sustainable How does this
ESG? intergenerational
What impacts Do I know about can I as a development? PP’s emphasis on
leadership lead
can my actions the long-life business owner the SDGs align
What is the SDG What is to my
have towards the effect of SDGs in or manager take with the global
Where can I find Why is it Actions Platform? operational organisation
Agenda 2030 and my own in order to sustainability
more information important to footprint and reaching its
SDGs? business? protect the agenda, i.e., the
about these adopt a how can sustainability
environment? Agenda 2030?
sustainable and sustainable minimising it goals?
responsible holistic business contribute to
global values? strategy now? sustainable
development?
TABLE 3. OVERVIEW OF THE PRACTICE PRINCIPLES AND REFERENCE QUESTIONS, OWN SOURCE (2023)
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contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Key Transferability Implementation SDGs to which the contribution
Country Sector Best Practices potential complexity
area is “high”
Public Digitalization of public services 7 10 12 13 14 15 16
Sustainability
Estonia Private Circular Economy in Manufacturing Initiative 7 10 12 13 14 15 16
Third Let’s Do It Foundation 7 10 11 12 13 14 15 16
Public The circular way of water 4 6 7 9 11 12 13 14 15
Germany Private The Green Dot 8 9 11 12 14 15
Third Tafel Dresden 1 2 3 12
Public PRAE - Environmental and Educational Proposals 4 5 7 11 12 13
Business practices
Spain Private Green Forest 3 8 9 10 11 12 13
Third Amigos de la Tierra (Friends of Earth) 3 4 5 10 12 13
Public Heraklion Municipality HUB - Dimoskopio 1 4 5 8
Greece Private Reduce the Consumption and Disposal of Single-use Plastics (SUP) -SUPMed Project 6 11 12 14
Third Women do Business 5
Public Digital Cyprus 2025 9 11 16
Cyprus Private Sustainable Development Committee 3 4 5 8 9 10 12 13
Third “Agia Skepi bio” 1 2 3 8 10
Leadership
Public CAROs – Cross-Regional Climate Action Committees 7 11 12 13 17
Ireland Private Musgrave Paving the Way for Sustainable Groceries 3 8 11 12
Third Developing Ireland’s Perspectives of the SDGs All SDGs
Public ODSlocal –Municipal platform on sustainable development goals All SDGs
Portugal Private Reforestation of Serra do Açor forest 15
Third ZERO WASTE Movement for surplus food produced 1 2 6 12 17
Transferability potential scale Implementation complexity scale
Low High High Low
TABLE 4. OVERVIEW OF THE PRACTICES IDENTIFIED, OWN SOURCE (2023)
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contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
5. Final Remarks
The table below provides contextual information about the development of the practice principles and
best practices, which may add relevant context to a better understanding of these essential elements of
the framework.
Partner Practice principles and best practices Key area
Coordinated the overall development of the framework
CEDRU
Developed practice principle #1
Sustainability
Developed practice principle #2
CUIABLUE
Provided 3 best practices (public, private and third sector) from Estonia on key area:
Developed practice principle #3
IB
Provided 3 best practices (public, private and third sector) from Germany on key area:
Business Practices
Developed practice principle #4
Disruptia
Provided 3 best practices (public, private and third sector) from Spain on key area:
Developed practice principles #5 and 6
HCCI
Provided 3 best practices (public, private and third sector) from Greece on key area:
Developed the final framework into a flipbook
CARDET Developed practice principle #7
Provided 3 best practices (public, private and third sector) from Cyprus on key area:
Leadership
Proofread the Framework for English
FIP Developed practice principle #8
Provided 3 best practices (public, private and third sector) from Ireland on key area:
Developed practice principle #9
Mindshift
Provided 3 best practices (public, private and third sector) from Portugal on key area:
TABLE 5. PARTNERS CONTRIBUTIONS TO THE PP AND BEST PRACTICES, OWN SOURCE (2023)
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contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Funded by the European Union. Views and opinions expressed are however those of the
author(s) only and do not necessarily reflect those of the European Union or the European
Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can
be held responsible for them
LEADING2030 - Boost post-pandemic business practices for sustainable development for 2030
2022-1-PT01-KA220-VET-000089333
Practice Principle Framework
December 2023
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80onlypages
contents, which reflect the views of the authors, and the Commission cannot be held responsible for any use which
may be made of the information contained therein. Project Number: 2022-1-PT01-KA220-VET-000089333
Saatja: "Egle Ozolinciute" <
[email protected]>
Saaja: "Cuiablue Projects" <
[email protected]>
Teema: Invitation to Participate in LEADING 2030
Kuupäev: 2024-02-06 11:08
Tähelepanu! Tegemist on välisvõrgust saabunud kirjaga.
Tundmatu saatja korral palume linke ja faile mitte avada.
To whom it may concern,
I am Eglė Ozolinčiūtė, writing on behalf of Cuiablue OÜ, a social enterprise
focused on the environment, education, and innovation, with strong links to
environmental and digital issues. We specialize in the execution of Erasmus+
European projects.
Your organization has been selected as one of the leading companies in
Estonia, that is invited to be among the first pioneering the project result
called Practice Principles Framework as an integral part of the LEADING 2030
project (No.2022-1-PT01-KA220-VET-000089333). LEADING 2030 is co-funded by
the European Union. Our goal is to gather feedback on the project results
and fine-tune the framework, presented as action vignettes to facilitate
leaders and organizations to move towards business practices that aim for
the Agenda for Sustainable Development 2030 objectives.
Please dedicate some time to read through the LEADING 2030 Practice
Principles Framework (please find attached) and complete the survey
<https://docs.google.com/forms/d/e/1FAIpQLSeabeqiFmXU7-ARs65vQ6P51onMZWFbu9i0SwAULp2G5k8zSw/viewform>
.
We would appreciate to receive your input by the 15 of February.
Thank you for your cooperation!
Sincerely,
Eglė Ozolinčiūtė