WORLD HEALTH ORGANIZATION ORGANISATION MONDIALE DE LA SANTÉ
REGIONAL OFFICE FOR EUROPE BUREAU RÉGIONAL DE L'EUROPE
WELTGESUNDHEITSORGANISATION ВСЕМИРНАЯ ОРГАНИЗАЦИЯ ЗДРАВООХРАНЕНИЯ
REGIONALBÜRO FÜR EUROPA ЕВРОПЕЙСКОЕ РЕГИОНАЛЬНОЕ БЮРО
WHO European Solutions Forum on /2
Health in the Well-being Economy
UN City, Copenhagen, Denmark 5 September 2022
1-2 March 2023 Original: English
Scope and purpose
Background
Across the WHO European Region, as is the case globally, people, families, and communities are
struggling to remain resilient amid multiple public health, economic and environmental crises. Not
only are the health gains made over previous decades under threat, but the negative impact of these
crises on personal and societal well-being – most recently with the ongoing COVID-19 pandemic –
have shown just how essential and precarious our health and social systems and investments are.
Across age groups, we are seeing concerning impacts. Current estimates suggest that a majority of
young people aged 18–34 years are at risk of declining mental well-being, with increasing rates of
anxiety and depression, and these trends are gendered. People in later life, particularly those living
alone and with limited social support and resources, are increasingly reporting unmet health needs and
are at higher risk of poverty and social exclusion. Moreover, the least well-off in our societies are most
likely to suffer poor health and well-being. As highlighted by the 2021 Pan-European Commission on
Health and Sustainable Development, convened by WHO Regional Office for Europe (Monti
Commission1), this is compounded by persistent and increasing wealth and income inequalities,
increased discrimination, more people working in precarious jobs with low wages, and insufficient
investments in social protection and care services, including insecure and poor-quality housing, food
and fuel.
The combination of universal declines in well-being and exacerbated health inequities presents major
challenges to population health and to the fiscal sustainability and resilience of health and welfare
systems. Moreover, as highlighted in WHO Regional Office for Europe’s European Programme of
Work 2020–2025, United Action for Better Health2 (EPW), failure to close the gap between the
public’s legitimate health expectations and their concrete experiences will erode trust and further
increase pressure on political and health leaders and authorities. There is a pressing need for adaptive
and innovative solutions to address these policy challenges in ways that deliver not just better health
and well-being, but also strong, responsive health systems, increased resilience within communities,
trust in governments and institutions, equal opportunities for decent livelihoods, and the ability to live
in peace, free of fear.
This underscores the need for a paradigm shift in how we think about the relationship between health
and the economy. It also further reflects an increasing recognition of the interconnectedness of
economic, social, environmental and political determinants of health in line with WHO Regional
Office for Europe’s EPW. The well-being economy approach3, 4 embodies such a shift in thinking and
action, moving the focus away from economic growth as an objective in itself; instead, it explicitly
1
https://www.who.int/docs/librariesprovider2/default-document-library/pan-european-commission-health-
sustainable-development-eng.pdf
2
https://apps.who.int/iris/rest/bitstreams/1330295/retrieve
3
https://www.who.int/news/item/15-12-2021-10th-global-conference-on-health-promotion-charters-a-path-for-
creating-well-being-societies
4
https://www.who.int/czechia/news/item/08-07-2022-who-launches-a-new-initiative-to-place-well-being-at-the-
heart-of-economic-recovery
Scope and purpose
page 2
prioritizes well-being measures and investments that provide real societal benefit5. However, the role
of the health sector in contributing to the well-being economy has not yet been sufficiently developed
– this was an area identified as an important priority by the Monti Commission.
Innovative solutions to pressing policy challenges: the well-being economy
The well-being economy approach is underpinned by the principle that public investment and spending
should be guided by the extent to which a policy, service or organization can improve population and
societal well-being. It acknowledges the need also to focus on and contribute to improving the
environment and health in a way that is safe, sustainable and staying within the limits of the planetary
boundaries.
Well-being economies cannot be achieved without better investment for health equity, along with
increased spending in strong public health systems, policies and goods. Yet, this is not only about
increasing direct investment in health per se, but about capitalizing on the paradigm shift in what
society values most from the economy, and its role in promoting and sustaining personal and societal
health and well-being. Economy of well-being approaches can be applied using various tools and at a
different pace in all countries across the WHO European Region and beyond, irrespective of the size
of the country or type of economy.
To enable this shift, proponents of the well-being economy are providing decision- makers with
political and investment tools to go beyond the traditional siloed, budget-based thinking with
competition between sectors over scarce resources. Instead, these tools promote: (i) building alliances
that can mobilize and jointly advocate for distribution of fiscal and economic resources that has a
positive impact on health and well-being for all; and (ii) generating a higher return on public investment
and spending through a focus on improving population and societal well-being. It is important to
understand that the health sector will not just be a beneficiary of this paradigm shift, but that it also has
a crucial role in driving well-being economy approaches. In this spirit, the WHO Regional Office for
Europe is hosting a high-level two-day Solutions Forum on Health in the Well-being Economy on 1-2
March 2023.
Aims and Objectives
The Solutions Forum will:
demonstrate how health contributes to building well-being economies and how well-being
economies can promote better health for all; and
set an agenda for how best to support health leaders and authorities in shifting towards well-
being economies.
The Forum aims to achieve certain objectives. It will:
show how public health policies, public health goods and health systems are important
contributors to economic and social resilience and sustainable development;
inspire more countries to initiate public investments and spending focused on the well-being
economy; and
galvanize action, new alliances and communities of practice between health, social and
economic development policy-makers, in order to:
o promote population health and well-being;
o strengthen trust between the public and authorities; and
o remedy social fractures and health inequities.
5
https://www.oecd-ilibrary.org/docserver/498e9bc7-
en.pdf?expires=1660045490&id=id&accname=guest&checksum=9AE8C94F721332B8EEDEDE55DE3DAB1C
Scope and purpose
page 3
Participants
The WHO/Europe Solutions Forum on Health in the Well-being Economy welcomes participation
from:
high-level representatives of ministries of health and ministries of economic development;
public health decision-makers, experts and representatives from civil society;
representatives from specialized agencies of the United Nations system and other
intergovernmental organizations, such as the European Union (EU) and the Organisation for
Economic Co-operation and Development (OECD); and
well-being economy partners and advocates from local, national and regional levels across the
whole of civil society.
Expected outcomes
Building on the conference themes, an outcome statement will be prepared, provisionally entitled
Shifting to well-being economies – investing in healthy, prosperous lives for all. The statement will
take the format of a call to action for all participants to support investment in initiatives that promote
well-being economies.
The outcome statement is expected to call for:
a country policy initiative to provide Member States with the know-how, investment cases and
modelling of the return on investment in building economies of well-being; and
a forum between ministries of health and economic development to assess progress, overcome
barriers, and set the agenda for how the health sector can serve as a driver, ally and co-creator
in the shift towards economies of well-being that deliver better health for all.
Following endorsement of the statement, the WHO Regional Office for Europe will advance the work
outlined in the document, with a more formal presentation of the agenda, workstream and preliminary
outputs to be presented at the 73rd session of the WHO Regional Committee for Europe in 2023. The
Regional Office will engage with partners to implement the actions in the outcome statement. This
work will be led by the WHO European Office for Investment for Health and Development in Venice,
Italy.
WORLD HEALTH ORGANIZATION Date: 19 September 2022
ORGANISATION MONDIALE DE LA SANTÉ
WELTGESUNDHEITSORGANISATION
ВСЕМИРНАЯ ОРГАНИЗАЦИЯ ЗДРАВООХРАНЕНИЯ Mr Peep Peterson
Minister of Health and Labour
REGIONAL OFFICE FOR EUROPE Ministry of Social Affairs
BUREAU RÉGIONAL DE L’EUROPE
REGIONALBÜRO FÜR EUROPA Suur-Ameerika 1
ЕВРОПЕЙСКОЕ РЕГИОНАЛЬНОЕ БЮРО 10129 Tallinn
Head office:
Estonia
UN City, Marmorvej 51,
DK-2100 Copenhagen Ø, Denmark
Tel.: +45 45 33 70 00; Fax: +45 45 33 70 01
Email:
[email protected]
Website: http://www.euro.who.int
Dear Sir,
WHO European Solutions Forum on Health in the Well-being Economy
Copenhagen, Denmark, 1–2 March 2023
I have the honour to inform you that the WHO Regional Office for Europe plans to hold the above-mentioned
two-day high-level meeting.
People, families and communities across the WHO European Region are struggling to remain resilient amid a
growing economic crisis and the continued impacts of the ongoing COVID-19 pandemic. Decline in well-being
and widening health inequities present major challenges to populations’ health and to the fiscal sustainability
and resilience of health and welfare systems.
The well-being economy provides new solutions to address these policy challenges through adapted public
policies, investments and innovative service models. The Solutions Forum, organized by the WHO European
Office for Investment for Health and Development in Venice, Italy, will:
demonstrate how health contributes to building well-being economies and how those in turn can
promote better health for all; and
set an agenda to support health leaders and authorities to shift towards well-being economies.
I have pleasure in inviting you to nominate two participants. In addition to one representative from the ministry
responsible for health, we encourage you to include a high-level representative from a ministry with a portfolio
for economic development, finance, and/or equal opportunities.
Please address your reply by email to Dr Natasha Azzopardi Muscat, Director, Division of Country Health
Policies and Systems Health and Ms Christine Brown, Head, WHO European Office for Investment for Health
and Development as focal points for the meeting (email:
[email protected]).
We look forward to receiving your nominations at your earliest convenience and no later than Monday, 31
October 2022.
Yours very truly,
Dr Hans Henri P. Kluge
Regional Director
UN City, Marmorvej 51 Tel.: +45 45 33 70 00 Email:
[email protected]
DK-2100 Copenhagen Ø Fax: +45 45 33 70 01 Website: http://www.euro.who.int
Denmark
Encls:
Scope and Purpose
Copy for information to:
Ms Elen Ohov, Adviser, European Union Affairs and International Co-operation Department, Ministry of Social Affairs,
Suur-Ameerika 1, 10122 Tallinn, Estonia
Ms Triin Uusberg, Head, European Union Affairs and International Co-operation Department, Ministry of Social Affairs,
Suur-Ameerika 1, 10129 Tallinn, Estonia
H.E. Ms Katrin Saarsalu-Layachi, Ambassador Extraordinary and Plenipotentiary, Permanent Representative, Permanent
Mission of the Republic of Estonia to the United Nations Office and other international organizations in Geneva, Chemin
du Petit-Saconnex 28A, CH-1209 Genève, Switzerland
H.E. Mr William Mart Laanemäe, Ambassador Extraordinary and Plenipotentiary, Embassy of the Republic of Estonia,
Frederiksgade 19, 4th floor, 1265 Copenhagen K, Denmark
Ms Kristina Köhler, Liaison Officer, WHO Country Office, Estonia, Paldiski Road 81, 10617 Tallinn, Estonia
–2–
Saatja: WBEforum <
[email protected]>
Saadetud: 22.09.2022 11:26
Adressaat: Peep Peterson <
[email protected]>; Triin Uusberg
<
[email protected]>; Elen Ohov <
[email protected]>
Koopia: Elen Ohov <
[email protected]>; Triin Uusberg <
[email protected]>;
SM Info <
[email protected]>; Ms K. Saarsalu-Layachi <
[email protected]>;
<
[email protected]>; Kaisa.Mitt-Alvarez <
[email protected]>;
<
[email protected]>; <
[email protected]>; KÖHLER, Kristina
<
[email protected]>
Teema: WHO European Solutions Forum on Health in the Well-being Economy,
Copenhagen, Denmark, 1–2 March 2023
Please see the attached correspondence sent from the World Health
Organization, Regional Office for Europe. One or more attachments may be
included.
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